If people can’t find what they’re looking for, they’re not buying

If people can’t find what they’re looking for, they’re not buying. A smarter search makes shopping your site easier and keeps them from leaving frustrated.

Use auto-suggest to predict searches, add filters for things like pricing or product features, and make sure your search can handle typos and synonyms.

Check your data and what people are searching for—because if they’re looking and not finding, you’re losing sales.