The Payless Experiment

[Phlegethon]

Payless refunded their money but can never refund the “fashion experts” dignity

[iseevivi]

Ok, but that's the best Payless ad I've ever seen!

[frshSwag]

That's not a fake luxury store. That's how all luxury stores operate.

[miketheg]

this is great marketing by Payless. This will make us now want to go there to see what they have

[mostbotted]

Payless gonna cause some serious PTSD to these people LMFAO

[Dyndase-]

Remind me of SUPREME that every products is expensive, but the logo only costs $3 to print.

[ginosateratti]

Maybe shoes are Payless, but reaction of "customers" is priceless!

[KnightSRB]

Payless has restarted them on the factory settings...

[CescoCDN]

So who are these so called fashion "connoisseurs" so we can shame them thoroughly?

[Fringedjewels]

Wow. This is sad and funny. Brilliant marketing buzz for Payless.

However, these “influencers” just got punked ... They now really have zero percent credibility and look like pretentious suckers ... Their collabs & endorsement oppties are about to drastically drop, not to mention their followers.

[donsturgill]

Innovative and fun. Good work, Payless!

[melanincholy]

I can't find the shoes she had on, on the website. How you gonna market shoes it and make it so that people can't find them? 🙄

[OliverTube]

Public Shaming = As marketing tool these days. I like it a lot #Payless!

[asongthedead]

Payless has always low key had good shit. People that care about brands are shallow and care too much about what others think of them.

[arnavchadha]

This is anarchocapitalism at its finest. I support.
Also, who is the MADLAD who came up with this?

[aldwinpatano]

What is the name of the song from 0:00 to 0:03

[allinplacesEC]

Ecuadorian people from the highlands can tell you what real leather looks like. And foreigners come to their stores to bargain... They sell in $20 or $40.

[keninorlando]

Pay close attention. Nothing up my sleeve. This is how many products are priced. It's perception of value, not actual value.

People who pay less are more likely to complain while people who pay more are more likely to speak highly of their purchase. I did this experiment myself once selling a highly successful $18 retail item on eBay for $4. At $18 I was at 99.9% positive. At $4 I dropped to 86% and eBay shut down that store.

[Origen]

This is more an indictment on the industry than kudos to Payless.

[GHDiddyKong]

Did someone noticed the song Jimmy Choo by Ashanti and Shyne?