How to create a Custom Conversion from a Custom Event in Facebook Events Manager.

Here's an important update to Facebook Custom Events! When you create a Custom Event with Facebook, you need to pair it to a Custom Conversion. You need to verify Custom Event before they can be used to create a Custom Conversion - which is essential to track in your Ad Manager reporting columns. You have 30 Days to verify the Custom Event you create. Video below walks you through the process.
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[ateeqahmad]

Thank you Jody! This is very helpful. For the standard conversions like "purchase" or "AddtoCart", do we need to do this as well or will they automatically appear as conversions?

[jonathanwong]

Not even seen the alert in the Events Manager Overview at first. How to set it?

[shonjerdy]

can we create custom event like before?

[MrCrobodash]

When creating a custom conversion, my custom events do not appear in the Event dropdown. Only "All URL traffic". Any thoughts on why this might be the case? Also, it never prompts me to verify my custom events. Is there somewhere else you can do the verification?