2024 Amazon PPC Full Course | My Step by Step Strategy for Optimization of Amazon Ads

🚀 Unlock the Secrets to Amazon PPC Success! 🚀

A lot of people struggle with Amazon PPC. They try to boost profits but end up drowning in data and analytics.

That's why I wanted to go over my complete comprehensive guide live to help you transform your approach to Amazon PPC, making you more profitable while saving you precious time!

📈 I'm going to go over:

🔑 5 Key Strategies for Amazon PPC Success, and show you essential strategies to dominate the Amazon marketplace.

📊 Easy Steps for Mastering PPC Keyword Research (2024 Edition). I'll dive into the latest methods for effective keyword research.

💡 Common Amazon PPC Mistakes & How to Avoid Them. Learn from my $250,000 mistake and ensure it never happens to you.

🎯 Redefine Your ACoS Targets for Better Results. Discover what metrics truly matter for PPC success.

🚀 Scalable Strategies for Growing Your PPC Efforts. Use my step-by-step guide to expand your reach on Amazon.

🔥 I'm even going to go over how to use E.A.D. to help you revolutionize your business with the Eliminate, Automate, Delegate strategy.

📖Video Chapters:
00:00 - Introduction
01:53 - 5 Key Strategies for Success with Amazon PPC
16:04 - Chapter 1: Easy Steps for Mastering PPC Keyword Research
41:11 - Chapter 2: Amazon Listing Optimization and Creation Process to Maximize Organic Sales
1:07:04 - Chapter 3: Avoiding One of My Biggest Mistakes that You Should Avoid to Save $250,000 & Increase Your Organic Rank As Well
1:12:00 - Chapter 4: Your ACoS Target is Wrong: Here’s What To Focus on Instead
1:23:32 - Chapter 5: 5 Effective Strategies to Scale Amazon PPC
2:07:27 - Chapter 6: Understanding Amazon PPC Campaign Types: Exact, Auto, Broad, and Product Targeting
2:17:00 - Chapter 7: A 5-Step System for Amazon PPC Keyword Optimization
2:34:12 - Chapter 8 - 7 Short Steps to Save Thousands with Amazon PPC (Pausing, Negative KWs, Unpausing, )
2:57:16 - Chapter 9: Monitoring PPC Success
3:05:56 - Chapter 10: Navigating the Choppy Waters – What to Do When Your Amazon Business Hits a Snag
3:13:27 - BONUS CHAPTER - How To Scale to $1 Million and Beyond (E.A.D. It!)
3:45:40 - Conclusion

#amazonfba #amazonseller #amazonppc

[heyhippotoys]

Thank you very much, Dr. Travis. I started selling on Amazon just 6 months ago, and I was very stressed out about handling my advertisement since I spent almost 200% of my sales during the first 2-3 months. Then I found your videos and they helped me understand the very basics of Amazon PPC. I must admit that after watching your videos 4 months ago, I was able to control my Account-wise ACoS & I now have pretty much everything under control. Though I am not an expert, I do know how to explore the bigger things with Amazon PPC. As I watch & learn from your videos, I am still gaining a lot of knowledge. Thank you very much

[TDSkj]

Hey, Dr. T. - Thank you for taking the time to produce this for the rest of us, very generous of you. I learned a ton and implementing right now. I also appreciate you openly sharing your setbacks, it helps to be reminded we all have them. BTW, you mentioned a "high" CVR several times. A CVR of 10% or more is considered "good, " what do you consider "high"?

[danialtareen]

The PPC Masterclass was Awesome Dr. Travis. However, I wasn't able to grasp Chapter 5 completely. I would appreciate your help with that. Thanks

[johnhebert]

Enjoyed the course. Very helpful a lot of useful tips. I'm currently running my PPC trying to get a product settled in to a profitable spot. The conversion rate for the product overall in terms of the PPC data is about 15% which seems to be good enough to get into a profitable position. Particularly when you consider that the conversion rate is based on a price that is relatively high compared to the competitors. I start off with placement percentages set pretty high and bids at about the suggested bid. TACOS starts off about 35-40% above the break even point but the campaign is spending a lot of money overall. The sales are solid though about 25 units a day. So I start to dial things back slowly. Start dialing the placement percentages back a bit. Not by a lot I do this slowly. After a certain point, it's like the sales just drop off a cliff. Almost like the visibility just plummeted. All of a sudden I'm hoping to get 5-6 sales a day. Perhaps I should just let it run at the 75% TACOS settings for a week or two and incrementally adjust based on CPA from there?

[GrantBoonzaier]

Lots of good stuff, but as someone just learning Amazon FBA, WITH a strong digital marketing background, there is a lot to digest. Melissa, while clearly very bright, makes this look incredibly complicated and honestly makes me dread getting into the PPC building.

[rcmanoj]

Thanks Dr. Such a great video. Ironically, the most critical of all this parts, the part 5, is pretty lame !! Probably you should cover that topic again in another video, please..

[JimzuJimzu]

Thank you very much for your hard work, Dr. Travis. I have one concern: Chapter 7 is very blurry, and I cannot see anything. Is there a way to fix that?

[chrewtransformation]

Thanks Travis, you're a legend 👏

[beyondreality]

Thanks Dr. T. I love how you explain the ppc. I was sooo stressed until i found you. But its a little blurry.

[healthynewliving]

Thank you, Dr. T. This is priceless information. I pray your business continues to grow.

[geraldgaddy]

Hi Dr. Travis, you always share eye-opening information. Question: For scaling, how many sponsored product campaigns should be created for each ASIN?

[ecomhq_hiten]

Hi Dr T, so grateful to have come across your course. I don't want to sound sceptical as you are very transparent in your videos but why is all this content for free? and do your strategies work for the Australian Market place?

[MichelleGraham-jjrd]

My SB video campaigns are more successful and convert more than SP campaigns. Should I then do my 80/20 with SB being the 80?

[rongoldman]

Great video! When mining for top KWs from reports, and then creating single KW campaigns, what do you do with the old campaigns? Keep them running or pause?

[Jbkwoohooyeeha]

Great video. On the topic of inventory management, I have the ability to send both fbm and fba. You mentioned to never run out of inventory, as you risk losing your placement this way. Do you see a way to manage this by converting fba to fbm while waiting for fba to replenish?

[merveahan]

Thank you for the video and insights, but there are lots of parts with resolution problems, especially in Chapter 5.

[grebelski]

Thank you for sharing your knowledge so generously! Can all of this be applied to KDP campaigns in the same way?

[Growqk]

Thank you so much for the detailed course❤.
I have one doubt, for the discovery campaigns (Board, Phrase and Auto) how many clicks is that max that we can keep as a limit before we should disable that keyword to stop spending more. Because there can be cases when we are spending money on a keyword that may be not relevant to the customers or we don't have much reviews compared to our competitors, right? consider I'm creating these campaigns using Amazon suggested keywords list.

[YoudelJoseMejias]

Hello Dr. T. Thank you for your videos, I am writing to let you know that the title is not automatically available for people who speak Spanish, do you think you can fix it please? thank you

[techfuturae]

Thanks, Dr Travis, you are so generous in sharing your knowledge. Can you recommend a reading list on entrepreneurship?