How behavioral design will fix healthcare, with Amy Bucher

Why gamify health? Listen to behavioral design expert Amy Bucher explain how she uses psychology to fix healthcare. Learn how Amy identifies barriers that stop people from taking care of themselves, and designs nudges to motivate people to do the right thing. Listen to the end to hear Amy’s thoughts on the role of blockchain in healthcare.

CHAPTERS
0:00 Introduction
0:27 What is behavioral design?
1:39 When do you use motivation vs. nudges?
3:05 What is the role of external rewards?
4:12 How do you do user experience research?
5:16 How do you build a Journey Map?
6:49 How do you think about Mental Models?
8:39 What role can crypto play in digital healthcare?
9:47 How can game thinking benefit healthcare?
10:21 Learn More

🚀 AMY BUCHER 🚀

💥 LEARN HOW YOU CAN USE GAME THINKING IN YOUR PRODUCTS 💥

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Game Thinking TV

[GameThinkingTV]

What do you think o Amy's approach to behavior change? Have you tried using nudges, rewards in your own work? How did that work out? Tell us your stories...

[Phillyisalwayssunny]

Wow. Amazing point. Healthcare is not linear. It is a loop or in some cases a circle. So insightful.