Shocking! 20K Influencers Crammed Into One Building for Live Streaming| Crazy Influencer Industry

In Hangzhou, Zhejiang province, there's a massive apartment complex that's home to over 20,000 internet celebrity hosts and laborers who are active every day during peak hours. Some perform solo and stream for over ten hours a day, while others collaborate in teams and stream continuously for 24 hours. Rumors say that the monthly capital flow generated by this building can reach $1 billion USD, nearly equal to the annual GDP of a county. This is Regent International Center, dubbed as the "first internet celebrity building in Hangzhou."
This towering 206-meter building with a striking and impressive appearance stands at the core of Hangzhou Qianjiang Century City. With an S-shaped design and a green glass facade, you might mistake it for a five-star hotel if not for the colorful bed sheets and clothing hanging from the balconies and windows.
Regent International Center is a self-sufficient kingdom boasting amenities such as a food court, supermarket, fitness center, billiards room, foot spa, internet cafe, bar, hair salon, and more. You name it, and it's likely you'll find it here. Its population and function alone rival that of a small town. Its annual GDP far exceeds that of many counties and cities.
Someone estimated that each floor of Regent International Center has 50 units, and if each unit is divided into six compartments, the number of compartments in the building would be 11,250. Each compartment houses one to two people, so the total number of residents is around 11,000 to 22,000.
The earning power of these top internet celebrities is also astonishing. For example, during the 2021 Double 11 Bachelor’s Day sales event, the top queen of sales Wei Ya generated sales of 12.3 billion yuan in just one live-streaming session. She claims to have sold everything except for military weapons, including jade, cars, and houses, but eventually, she did participate in military business. On April 1, 2020, she helped China Aerospace Science and Industry Corporation Ltd. sell a rocket worth 40 million yuan in her Taobao live-streaming room.

#chinainternetcelebrities #chinainfluencer #chinaobserver

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[williss]

"Modern-Day Slums" is the correct word. Internet Celebrities being controlled and put into one place. A sweatshop!
It's too dystopian, separating the rich and poor. There's little to no middle-class.

[TitusAzzurro]

Judging by those fines, those girls really made bank. This influencer economy shows how naive/helpless the average consumer is.

[antiGravity]

Wow, this is dystopian. And I thought Instagram and tiktok "celebrities" in the US were getting out of hand.

[regenwurm]

Calling them celebrities is a bit much, they are celebrities wannabe. As I've said before, there is big money in live streaming. But with more and more unemployed young people doing the same thing they're not gonna earn much aside from top earner. Over all, while some can make a living, most of them will not.

[zapfanzapfan]

That building must have an awesome internet connection and a mad power consumption.

[NanashiCAST]

Gotta turn everything into a sweatshop, huh.

[astrahcat]

Mega corporations love influencers, because it's cheap advertising.

[Ikusabe]

That’s a freakin fire hazard destined for mass casualties. With so many people cooking in each individual pods, low clearance (it’s obvious each apartment units were subdivided without any architectural planning or safety concerns) eventually someone will fall asleep after streaming for 24 hours while cooking and start a fire.

Talk about a towering inferno. The pods are so cramped it’ll be impossible for any fire fighters to battle a fire in that building.

[YukariAkiyamaTanks]

New name for the building, "Lacking Vitamin d headquarters" lol. Great video guys!

[artrobot]

the really stupid thing about that lady and smashing helmets is that is one of the few Chinese things you want to break on impact. The helmet breaking means your skull doesn't.

[anonnnymousthegreat]

Poor ventilation and fire hazards are a recipe for a major disaster.

[amalilconfused]

The building had the beautiful modern Western aesthetics c/o HBA but it had no chance against the greedy, highly capitalistic mindset of the landlords making those match box sized mini rooms inside. 😅 No wonder the fire happened. You can’t expect that not to happen when you cram people in rooms more than the room’s set capacity.

[LizardSpork]

This reminds me of that giant pig farm skyscraper in Hubei for some reasons. 🤔

[lip]

"Celebrities" is a bit of a reach.

[Nettsinthewoods]

Why do the Chinese always spiral backwards? A glamorous building heading back to being another Kowloon.

[alexanderchenf]

This building is 10 times the population of my entire county.

[tommyfred]

that building is a death trap. one reasonable sized fire and its all over.

[monkeywentbananas]

I'm surprised it hasn't collapsed with all of the additional weight from subdividing!

[harryviking]

Madness on an epic scale! This is all a bad sign of what's to come.

[astrahcat]

The local government procides subsidies for the streamers.

Yep, thats all you had to say. Mega corporations probably lobby government to subsidize their cheap advertisers.