From Door Knocking to Selling Over the Phone

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How I got here…

21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.

Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).

To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.

You either get an epic outcome or an epic story. Both mean you win.

Keep crushing. May your desires be greater than your obstacles.

Never quit,

Alex

*FULL DISCLOSURE*
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.
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My fav part is that the dude did it himself first to figure it out, despite easily having the resources to outsource that work, thats the bigger take away for me

SeanLives
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Another example of an anonymous “buddy” or “business owner” or “client.”

STELLASCUTENESS
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Buddy of mine was doing 10T in orange cats. I was like, “But wouldn’t it be cool if they were Tabby’s?”
He’s doin 30T now.

jasonlauxman
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Man crazy how he always has a buddy that he helps make more money with a simple suggestion lol

EnjoyerOfWater
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What I got from this: Alex Hermozi likes Glacier Freeze Gatorade Zero

mobbin_log
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100 million knocking on doors.... never thought about

USAjudo
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A buddy of mine made $250 million last year. Another buddy of mine did nearly $500 million over the course of 15 months. Most of my buddies are murdering it.

AlexXanderMarketing
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People just believe anything huh? Go drive around a neighborhood, count how many roofs have solar.

MakeYourFTs
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I love how these guys just nonchalantly talk about how easy it is

TheKrusefam
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Interesting story, however as a small business owner I think this is somewhat contrary to what you have said in switching modalities in the past

zekebohannon
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Wait until he hears about email and social channels…

Scootch
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YOU as the PRINCIPAL have to give your AGENTS instructions that yield RESULTS!
Mans he is talking about got in the mud before he got people to go in the mud 🔥🔥🔥🔥💪🏾⚖️

TrancEndingMedia
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I would rather be in a room full of tigers than that room

marchyzero
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Notice how many "buddies" he has 😂

kyle
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All of those water bottles on the table are his, he would take sips out of each one of them periodically.

Not a single person said anything about it, and at the end, he explained It was an indirect way of displaying confidence.

We were instructed to keep our water bottles on the floor, as to not get them mixed up.
Obviously the personal water bottle and Gatorade were ok, just not the water bottles.

Was still a good class tho 10/10

michaelhayes
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In Poland we have so many cold calls from FV panels sellers that it became a meme

marcinkolek
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I am surprised people answer their phones. I would have thought door knocking works better (I sold encyclopedias door to door as a teen)

karinakarina
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Is a tank top necessary for a business meeting?

andrewavondet
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I love solar especially when it's cloudy, stormy and at night. so much more reliable and cheaper than oil and gas. And so much greener with all the mining and batteries that will get dumped into nature. Big fan.

ashleysoudah
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yea.. the door knockers, what are they making? lol.. how long did this operation go?

erikaw