The importance of White Balance

If you're serious about getting colours recorded neutrally in your photos or videos, white balance is your friend.

Photography, and video look at 4 characteristics of light; Colour, Quantity, Quality and Direction. This video looks at how white balance changes the camera's colour recording.

If the colours of your images or footage is off, it's could be due to a white balance issue. This video illustrates how white balance can effect the colour of your photos and video.

White balance is the first setting on the camera that I set before making any image. If it's set incorrectly, the resulting colour will be effected.