The Story Of The Sega Saturn & Sega 32X At War

Between 1994 and 1995 Sega had as many as 4 different 32 bit consoles in some state of development. After being a major player in the 16 bit war Sega felt the need to continue the battle. Unfortunately, they chose themselves as their own opponent.

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[prettzx]

I could watch retro gaming documentaries forever... you just got yourself a sub. Great content

[DeVstatrOmga]

I remember as a kid walking into a Sears store into their games section and seeing the 32X. Was confused even as a KID why Sega would release an add-on when the Saturn was just months away from being released. I felt like they weren't supporting their Sega Genesis and 32X products enough towards the end and felt desperation from Sega releasing the Saturn. Bought the Playstation 1 instead. The rest is history I guess.

[MrSEA-okll]

Sony going onto the stage in 1995 and advertising the PlayStation with a lower price than Sega Saturn and walking off was no different than Sony's appearance at E3 2013 right after Microsoft Xbox's announcement. The only saving grace for Xbox was Microsoft's deeper pockets...great video.

[laberge]

Man, I'll need to spend a few hours watching your videos. I love them and they're so well done. You deserve a thousand times more subs and views!

[SomeOrangeCat]

That was the Sega cycle: Kalinske would say something that Sega of Japan would ignore, then the thing he warned about would come to pass.

[joshuamartinez]

Sega Japan: screw Sony's play station offer what an insult 😡!
Couple Years later....
Sega Japan: dam you play station taking our money & market share 😡!

[teckyify]

Metal Jesus looks different than usual.

[sangan]

this still angers me, if they didnt fuck up that badly there maybe they wouldve still making consoles

[XalenMaru]

I remember this debacle. Had just graduated from high school and was finally making some decent money. My brother and I had become Sega Genesis enthusiasts but the whole 32X vs Saturn thing left us confused about which one to buy. Ended up buying a Playstation 1 later on and that was pretty much all she wrote.

[zsciaeount]

These are really great videos. I thought I was an encyclopedia of gaming history, but I learn new things several times every episode. Great production values, great length that lets you go in-depth. These are some of the best gaming history videos out there.

[emilyapricot]

As an aspiring small business person and classic game fan, I love these videos, because they help me understand business history in a way that's relatable to me.

[mHerrickk]

I love retro Sega history and culture.
Thanks for making such comprehensive videos about this stuff.

[SwankeyMonkey]

This channel deserves way more Subscribers.
Your informative and in-depth videos from an apparent true gamer are much appreciated.
Keep up the great work!

[elin]

The whole thing can be summarized as "Sega North America and Sega Japan couldn't agree on anything". Maybe it was for the best, that led to the PS1.

[PCamaro]

Why all the downvotes? I'm enjoying your videos, man.

[brentgranger]

I get the idea from my personal research that Sega of Japan (SoJ) was very jealous of Sega of America (SoA) and Sega of Europe with the success of their products in western markets compared to the home Japanese market that had been dominated by Nintendo and NEC. One example is SoJ President Nakamura reluctantly allowed SoA President Tom Kalinske to release "Sonic the Hedgehog" as a pack-in game with the Genesis/Mega Drive since SoJ wasn't too keen about losing sales on its hottest selling game. Another opportunity not mentioned in the video was that Tom Kalinske approached Silicon Graphics as an alternative system to the Saturn. SoJ, like with Sony, turned them down (Silicon Graphics would eventually partner with Nintendo to produce the Nintendo 64). The Saturn's game library was obviously aimed at the Japanese market with its emphasis on arcade-style play and JRPG's instead of 3-D graphics. This made the system the success SoJ wanted in its Japanese homeland, but at the expense of Sega's other successful markets.

[Stevinfinite]

Informative as always. my thirst for Sega knowledge will never be quenched.

[blank]

You make some of the best gaming videos I've ever seen. Definetly subbed and I hope your channel grows even more because you deserve it.

[ez]

Another great video. I believe it was the lack of a DVD drive (and PS2's inclusion of one) that killed the Dreamcast.But the Saturn, 32x didn't help. Thanks again!

[bENOFFICIALMASSIVE]

Man, well done. Heaps impressed. I just watched a podcast of Historic Nerd and CaptnRetro who mentioned this vid in it so I had to watch. I watched The Gaming Historians vid on recently too which was great. The 32x in Australia where I am didn't have a bunch of games that you guys got. The Megadrive was huge here. Bigger than Nintendo sadly. I never got to play a 32x so its cool to watch things that went on.