Goldfish is Changing Its Name

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The cheddar cheese snack Goldfish is officially changing its name to fit a more adult audience. Pepperidge Farm wants to bring back adult snacking instead of simply focusing on their younger demographic. Will this new Goldfish name change strategy work?

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"911, whats your emergency?"
"My snack isnt smiling back anymore"

LilOrbGuy
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Ok so it's not ACTUALLY changing its name.
This is just a limited time thing that's exclusive to an online store.

Cyberglitch
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The snack that smiles back:

*C H I L E A N S E A B A S S*

AgentR-Arts
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Thank god the name change only for a limited time

brockbracken
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"The food that moves their cheek bones upwards at you."

nazzienaz
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Honestly, I love it when companies have actual fun with their marketing.

ፔ̇̈
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0:14 Wait, it's only temporarily?

metaII
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So, people feel embarrassed eating goldfish crackers because it has a "childish sounding name"? It's a name of a type of fish, there's nothing "childish" about it. How insecure do you have to be to offer "permission" to eat something like goldfish crackers? It's just food. Eat whatever you like regardless of the name.

If it tastes good, it tastes good. Period, end of story.

movie
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I think we should normalize adults having a fun little snack, heck, just having fun in general. There's no good reason why adults can't enjoy the same things as children

SergioRamos-ivqw
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Why does this sound like an April fools prank

fireflymiesumae
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"ISABELLE! I'M DECLARING WAR ON SEA BASS!"

- Villager, Probably

FoxieTheWordCapitalizer
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My only reason for getting my hands on a “Chilean Sea Bass” bag would be to resell it at a higher price one day, once it’s rare.

But I’m too lazy for that.

trerchry
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The snack that smiles back! Chilean sea bass. It is one of my favorite foods i eat every single time!

BFDIFinalistsfan
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Goldfish is changing its name temporarily*

FGC_
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First you heard of Swedish Fish,
Now there’s Chilean Sea Bass

inukoexo
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No problem with that at all, just like IHOP changing to IHOB.

Jonathan_Collins
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The fact that I got a goldfish ad before the video even started is WILD 💀

ykkzay
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honestly, if its limited time, then i dont really mind, this is a pretty smart and funny way to advertise their snack.

justabambiminion
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This is more than just “for adults”. This is an actual thing that had happened due to overfishing. When the original product was nearly decimated, they changed the name of a fish that nobody wanted to eat to “Chilean Sea Bass” which made the market for it soar.

jimmyjazz
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This feels like we’re entering an alternate universe

KeebeThePlush