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The Real Reason WHY Blue Paint Terrified Concorde
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Concorde, an icon of aviation, revolutionized air travel by flying at twice the speed of sound. To manage the heat generated at these speeds, it used a special white thermal paint to reflect solar radiation. In 1996, PepsiCo's 'Project Blue' campaign transformed Concorde F-BTSD into a blue flying billboard, symbolizing their innovative spirit but also presenting unique technical challenges. Join us as we explore Concorde's history, the science behind its thermal paint, and the Pepsi campaign that gave this supersonic aircraft a new look.
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