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How to Generate0:00:47

How to Generate a Fully Self Sufficient Customer

Building a Customer0:01:00

Building a Customer Success Life Cycle

The Honeymoon phase0:00:55

The Honeymoon phase of Customer Acquisition & Brand Promise

Evolution of Brand0:00:56

Evolution of Brand Tools in CX

The Intersection of0:00:47

The Intersection of Brand and CX

The Customer Experience0:40:00

The Customer Experience and Intersection with Brad Smith, Founder of Vector Business Navigation

Your Brand Promise0:00:58

Your Brand Promise is the Uplift for Your Business

Don’t create fake0:00:54

Don’t create fake personas - build a 4D view

How to Scale0:00:54

How to Scale the CX in an Organization

The way we0:00:59

The way we address emotion in CX is incomplete

The Tornado Sales0:00:58

The Tornado Sales Funnel

Getting the Nod0:00:57

Getting the Nod bringing together functional benefits and emotional connection

The Role of0:00:48

The Role of the CXO - Building Relationships Through Storytelling

Serving Your enthusiasts’0:00:59

Serving Your enthusiasts’ needs

The X in0:00:58

The X in CXO in the Digital Space

How do you0:00:56

How do you Grow Membership in the Digital World

This Week's Insights0:00:29

This Week's Insights Todd Unger

The Role of0:45:13

The Role of the CXO with Todd Unger, CXO of American Medical Association

These 3 Things0:00:20

These 3 Things Drive Stakeholder Buy-in to Change

Weeding the data0:00:48

Weeding the data garden to drive CX value

The Importance of0:00:53

The Importance of Data in Driving Change

Personalizing the customer0:00:53

Personalizing the customer experience with AI

Here's the Digital0:00:54

Here's the Digital Experience Customers Want

Internal and external0:00:53

Internal and external ease of doing business go together