5 Tips for Building a HIT GAME, with Jon Lai of a16z

Jon Lai knows a thing or two about building a hit game.

After all, he was a senior product manager at Riot Games when they built the megahit game League of Legends. And he's now a general partner at Andreessen Horowitz, where he invests in startups.

Here are Jon's top 5 tips for building a hit game.

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CHAPTERS
0:00 Meet Jon Lai
0:25 TIP 1: Plan distribution, not just product
2:15 TIP 2: Stay focused
2:50 TIP 3: Superserve a small audience
4:40 TIP 4: Play your own games
5:31 TIP 5 : Channel the voice of the customer
6:20 Conclusions

JON LAI

LEAGUE OF LEGENDS

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[markterrano]

Those are great tips for any game developer. Loved the story about focus on making a killer experience for a select audience (superserving) then building out the experience once you have a core of people that love what you have made.

[foppsly]

He "knows a thing or two" about what exactly? He has never built a hit game and was a banking analyst before going into the "business" side of games with no real accolades to show for it. No games launched under him only an ecommerce store. This guy is a glorified dropshipper taking credit for the work of others. Hes never ran his own team or developed his own game only leeched off the brand names he worked for. Everything he said was just over complicated common sense.