Using Regular Expressions (Regex) in Google Analytics 4 (GA4)

You can use Regular Expressions (Regex) in Google Analytics 4 (GA4) to customize your reports, create segments, configure audience lists, and more. In this video, you will learn how to begin using Regular Expressions to enhance how you use your reports in Google Analytics. Let's get started!

YOUR EXTRA RESOURCES:
○ More places you can use Regex in Google Analytics:
1. Creating segments in exploration reports
2. Creating new events
3. Creating audiences
4. Creating custom channel groups
5. Modifying events (but only for matching conditions)
6. Matching IP addresses for internal traffic
7. Configuring domains for the data stream
8. Configuring unwanted referrals

JUMP TO A TOPIC:
00:00 Introduction to regular expressions
00:56 Using regular expressions in standard reports
04:28 Where we can't use regular expressions
06:09 Using regular expressions with exploration reports
08:58 Next steps

[AnalyticsAbir]

Great video on Regex in GA4, Thanks for making it so approachable!

[NimaJafari]

Thank you so much Benjamin for this video on using Regex in GA4! Your explanation was clear and extremely helpful. Many GA4 users have been struggling to understand this, and you made it so much easier. Appreciate your hard work!

[rcbilly]

Thank you very much. I am definitely going to apply this very useful feature