Interview: Caroline Leon (Business Coach for Conscious Changemakers)

Caroline Leon is a business coach who specializes in supporting service-based, online business owners - such as coaches, healers and teachers - to build and grow sustainable businesses.

She supports business owners to do away with the gross and manipulative tactics so prevalent these days online and instead adopt ethical growth strategies that put people before profits.

She firmly believes that when we change the way we do business, we change the world.

Caroline has been a member of my Masterheart client group.

In this interview, we discuss…

a) How to change the way we think about marketing. (Reframe FROM marketing to people TO connecting with people).

b) Making the important shift FROM trying to get clients TO being of service and giving value.

c) How to stop trying to sell what you do and what to do instead. (The concept of demonstrating expertise rather than trying to explain or convince people that what you do is impactful).