FIGHT TARIFFS - How to negotiate a 9X multiplier

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Learn How To Negotiate The Chinese Way And Get A 9X Multiplier

Interested in joining us in China?

The best way to combat tariffs is to source your product at a low price. Don’t settle for a 4X or 5X multiplier. Watch this video and see how Steven Selikoff negotiates a 9.3X multiplier from real suppliers at the Canton Fair in October 2024. You will see techniques here that you will not see anywhere else.

VIDEO CHAPTERS
00:00 How To Negotiate The Chinese Way And Get A 9X Multiplier
00:11 Overview
01:00 Review of the potential tariffs on China, Mexico, Canada, and the rest of the world
01:32 Additional threats facing Amazon Sellers
03:10 Strategies that work, and do not work
04:50 Smart Solution to thriving, despite tariffs
05:38 What is a Multiplier?
07:58 Jake describes his experience at the Canton Fair achieving an 8X multiplier
08:53 Kim describes her experience at the Canton Fair achieving a 12X multiplier
10:16 What supplier did we choose for shadow negation, and what products do they make?
12:41 Actual negotiation at the Canton Fair in China
15:00 What was the result of the negotiation?
16:28 How to communicate that you are the boss
17:04 Saying No
17:24 Controlling the conversation
19:00 Quick trick to estimate container quantity
19:38 How to shift the topic away from MOQ
20:51 She dropped price without us asking
21:20 Letting her eavesdrop on our private conversation
21:55 I share my target price
22:07 Ooops, I used the wrong fingers
22:26 We left without a deal, and 20 minutes later she said Yes
22:46 Cultural differences between Chinese and Western negotiating behaviors
23:30 Conversational style for success
24:08 When is it good to end without an agreement
24:44 Saving face
25:00 Differences in business expectations
25:55 Kings negotiate with Kings – Be a King!
27:51 The trick of not negotiating
28:36 The goal is a relationship
30:00 Warning: A simple relationship does not guarantee the best price
30:13 Guanxi is more than a relationship
30:24 Communicating your value is key to guanxi
32:11 There are only two things you can do to lower prices
32:57 Putting it all together to lower the price
33:26 Actionable techniques to use
36:38 ALWAYS do this
37:15 Easiest way to ask for payment terms
38:02 NEVER do this
38:43 Don’t talk about FNSKU or Amazon, yet.
39:02 Don’t negotiate for small quantities, yet.
40:07 Don’t pay for samples
41:16 Should the factory think you are important and worthy?
42:09 Summary
42:31 Meet your supplier in person
45:14 Contact information

Join our exclusive China Trip to the Canton Fair led by Steven Selikoff.

With unmatched expertise and personalized support, Steven will help you navigate the complexities of manufacturing in China. Meet manufacturers in person. Learn how to negotiate the best prices. Learn how to protect your IP in China. Learn about logistics, quality control, certifications, scaling, and more. Meet with industry leaders and specialists. All with the personal support and guidance of one of the best experts in the business.

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