Personal Branding: Unmask Your Unique Identity

Every client is looking for something. They have an obstacle they need help overcoming, so how do you make sure they see you as the person or business that can help them do that? In this video, Chris talks about the three essential elements you need to craft a story that will help you narrow your audience, and find clients that are ripe to take advantage of the services you're offering.

In this episode:
0:00 - Introduction
0:13 - Storytelling Components
1:00 - Character, Want, and Obstacle
1:53 - Master of Character Design: Stan Lee
2:44 - Spider-Man's Origin Story
5:01 - Spider-Man's Backstory
5:53 - Inciting Incident
6:22 - The Relapse
7:19 - The Resurrection
8:15 - Superpowers and Vulnerabilities
8:33 - The Hero's Journey

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—
Host: Chris Do
Producer: Mark Contreras
Cinematographers/Editors: Stewart Schuster, MOCS Media, Tasca Studios
Typefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic

[asherriyaal]

I’ve been going though a ton of hardships this first quarter, including the loss of a dear friend. But it just drives me to do the work I need to level up my business. I was pursuing a super hero story framework for my business and this is so well timed! ❤

[mark.daniel]

LOVE the Peter Parker origin story AND the story behind Stan Lee bringing the story to life. I'd love to see Chris cover more stories like this, digging into the back stories behind famous characters in the comic book industry.

[HristoGeorgiev]

That's why Spiderman was my favourite as a kid and i still love it.

[abhishekjain]

Is the full video available anywhere? Would love to go through it. Thanks.

[danielsagona]

Great video! Love the shift from stock footage to movie clips.

[crown_resident]

very helpful, thank you. I really appreciate the way you explain your knowledge

[saschab.]

Please, nerd out more about Marvel and DC! We need that talk!

[Im_who_made_you_life]

I remember watching this 2 years ago he was giving a talk with the authorities in Hollywood

[TarzanHedgepeth]

I think a look at Pilgrim’s Progress could be helpful, as well… for personal perspective.

[handsoffmyskull]

Personal branding is somehow the hardest for me.

[eccemono]

watched the first 3 mins its all i need now i know how to get started. in 5 years i will comeback rich and successful mark my words

[MusabTheMachine]

GOing by the Framework for best results!

[georgegakere]

Amazing Video Chris. It was really helpful.

[Bobby-bozc]

How the stubborn sibe in my character. Gets the best of me.

[feleciaward]

Thank you! This was so good! It helped me reframe my "true strength."

[katerinamoussa]

Hi Chris, could you recommend great books on personal brand?

[AbsoluteAhmad]

You wanna know something Chris?

I love you 😘

[pamelah]

The content is great and I appreciate it, but the backgrounds noise is too much in this one.

[PATheBrand]

There are three departments: the mind, The Subconscious, Conscious and Superconscious. The Subconscious, is simply power without direction. The Conscious mind has been called the mortal or carnal mind. It is the human mind and sees life as it appears to be. It sees death, sickness, poverty and limitation of every kind and it impresses The Subconscious. The Superconscious is the mind of God within each man and is the realm of perfect ideas.

[nicholasbazarow]

This dude absolutely just dribbles. Could talk under water