First Lady Nancy Reagan's Anti-Drug PSA

First Lady Nancy Reagan launched her anti-drug campaign in the early 1980s. Her efforts gained prominence through the "Just Say No" initiative, a slogan she coined during an interaction with schoolchildren in Oakland, California, in 1982.

Nancy's campaign aimed to raise awareness about the dangers of drug use among America's youth and to promote drug-free lifestyles. It emphasized personal responsibility and the power of making a simple choice to refuse drugs. The "Just Say No" message quickly spread nationwide, leading to the creation of countless local "Just Say No" clubs and organizations.

Under the Reagan administration, this movement also influenced national drug policy. In 1986, President Ronald Reagan signed the Anti-Drug Abuse Act, which allocated funds for drug prevention and education programs, and intensified penalties for drug-related offenses.