How Kevin Feige KILLED the MCU

🎬 Dear Kevin Feige, in this FIlmSpeak video essay we discuss how Kevin Feige Killed the MCU and why the MCU is truly dead.

In this MCU video essay, I'm discussing the Marvel Cinematic Universe (MCU) and the pitiful spiral of Marvel's empire. The MCU is dead. I go over the reasons why the MCU is failing and give some suggestions on how to fix it, even though it's safe to say that Marvel's best days are behind them.

The Marvel Cinematic Universe is one of the biggest and most popular franchises in the world, but it's failing because of a strict adherence to "The Plan," with little room for creativity and character. From overworked VFX artists, to a lack of director input in projects such as Nia DaCosta's The Marvels, an unwillingness to reboot the X-Men and prioritize the Fantastic Four, to the cameo mess that is the Multiverse, the MCU is in shambles and there's no one else to blame but Kevin Feige himself. lnstead of using the Multiverse to explore endless possibilities that are largely solo films, Kevin Feige and the Marvel brain trust have only used it in the cheapest and laziest way possible. A lot of people say that the mcu phase 4 sucks, the mcu phase 5 sucks, the mcu is a disaster, and it's easy to understand why...because it is. In this video, I discuss the reasons why the MCU is failing and how Marvel is an empire in ruins. From multiverses to Kang to secret wars, Phase 4 and Phase 5, and beyond, I cover everything you need to know about the current state of the MCU in this mcu video essay and analysis.

#mcu #kevinfeige #videoessay #marvel #explained #phase4 #themarvels #multiverse #phase5 #mcumultiverse #analysis #movies #podcast #xmen

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[TimLSim]

If we’re talking about what *nearly* killed the MCU after Endgame, it’s not mainly Kevin Feige but the Disney executives and their greed. Greed being an all-too-common reason for what start the downfall of so many great things we experience in life.

[_M....]

The irony of it all is that everything after Endgame feels like random stuff thrown against the wall with zero planning. The projects don't have a single coherent narrative thread between them and major developments that should impact the wider universe are completely forgotten from project to project.

[Sidera]

It would have been so amazing for Phase 4 to have individual stories again like a Phase 1 (Shang Chi was sort of this way minus the end credits). Introduce some new characters, but the common thread is the aftermath of the Blip and how it has changed the world. These would have self-contained and the audience reception could have determined who to continue to follow.

The older Marvel characters with completed character arcs could have shown up as cameos or as mentor figures, depending on the movie, or for an Avengers-level threat. This would have kept the audience on their toes and appreciated when an Infinity character returned. The remaining major Infinity Arc characters with more to contribute (like Wanda or Dr. Strange) could have been key players in Avengers-level threats,

We didn't need to immediately go into the multiverse as a result of what the Avengers did. We needed to explore the consequences of the Blip. The heroes and villains forged in thew new world after the Blip occurred due to the circumstances of the Blip. Extending out from there, you could explore the X-Men or Inhumans-type vibe (maybe the Blip did it with cosmic energy), or the rise of a villain with motivations who ultimately does something to unlock multiversal power, becoming the next Thanos-level threat.

Also, they needed a new Big Three to establish to follow as the anchors amidst the other heroes. I didn't care for seeing every character pass a torch or grow old and bitter or be somehow connected to a previous one.

[TheMarine]

Feige didn’t kill the MCU, it was running perfectly until all his authority was taken away by Chapek

[NovaJumper]

It’s crazy how much of this video is just blatantly wrong. Marvel & Kevin have always interfered with films, clashed with directors, and spent too much time setting up sequels. None of this is new.

They clashed with Jon Favreau and forced him to set up The Avengers in Iron Man 2. They clashed with Joss Whedon and forced him to set up the Infinity Stones in Age of Ultron, even threatening to remove the farm sequence if he didn’t comply.

Also, the argument about each film being announced to early and feeling like a stepping stone is nothing new either. Are we forgetting that in October 2014, Kevin Feige had a press conference and announced the titles and release dates for every Phase 3 project? Literally 4 years worth of films announced at once.

The MCU isn’t in great shape right now, but don’t act like these issues are new. These have been known issues for over a decade, but nobody cared back then because the movies still turned out great.

[CorderoStephens]

Thank you FilmSpeak, you voiced my exact issue with bringing in Fox’s X-Men through multiverse. I hate the idea honestly. I wanted fresh, MCU take on X-Men more to the comics, not variants 🤦🏾‍♂️

[brucecrawford_]

With respect, you’re putting the wrongful blame on Kevin Feige. Yes, he’s head of Marvel Studios, but it was Bob Chapek and Bob Iger who spread Feige too thin with all the Disney Plus Marvel shows and mandated that he have them. Feige doesn’t have time to oversee everything that comes out in the MCU.

[saisanjeevani]

They seriously should focus more on x men and ff4 at this point. FF4 comic saved marvel back in the day, so it'll be a nice touch if the movie saves MCU

[mackchats]

Phase 4 should have been completely dedicated to building the X-men world solely, while giving everything else in the MCU a cooling off period, let the X-men discover the multiverse, that would explain their absence from the last 3 phases and then in Phase 5 start to combine them all, a missed opportunity.

[bartplays]

Been waiting for someone to make a video about this specific topic for a while now and FINALLY you did it!

[txrcher]

"... because the character matters more." Great line. If only they had remembered that when they should have recast T'Challa.

[Icazo]

Great Video. Unfortunately, it's been reported that shareholders forced Feige's hand in announcing the next phase, including projects that were not even in development. I don't thinks it's entirely fair to blame him for that specifically, since he was forced into it. The rest of the video I agree with though.

[palmmahir]

Kevin Feige is the one who killed the MCU? I thought it was Disney.

[philbattiste]

In many ways, Marvel's success defeated them. They got so used to winning that they forgot how to recover from a loss.

[Dragonten]

Feige isn't the problem - it's Bob Chapek. Chapek came in and decided to have every minor MCU character have a spinoff series so they could flood Disney+ with content. Feige couldn't oversee everything and quality dipped.

[TevyaSmolka]

Honestly for me I loved guardians of the galaxy volume 3 it was really awesome.

[keithck]

I might be wrong but I'm not sure it was Feige's idea to have a plan. To me, this screams Disney meddling and wanting to not only keep the gravy train rolling but to make the gravy train bigger with Disney+ shows.

[eazye]

I think the train analogy at the end was perfect. For those that have been watching from the beginning we still have a deep love for the MCU and want them to course correct. But it’s getting harder and harder to stay on that train.

[mattyboyb]

I happen to agree with much of what’s been said here. The blame does need to be appropriately spread out but ultimately Feige needed to step up and say “this isn’t right and this won’t work” but he didn’t. He put his stamp of approval on projects and he now needs to answer for it. With regard to some of the details being mentioned, I know it’s not confirmed but there are two rumors out there that seem to have a good shot at being true:
1, there’s some sort of contract they haven’t been able to get around with regard to the original Mutant characters & actors who portrayed them that has Marvel handcuffed until 2025
2, Majors may have a deal that says he and only he gets to play any and all Kang variants through a certain time. Basically they’ll have to cut ties if they want to move on with a variant and if he gets out of this mess they will have walked away from one of the better actors in Hollywood(he’s perfect for this role, similar to RDJ as Tony Stark or Cumberbach as S Strange)

[iluvchess]

I think its really interesting that most of the time these videos about how phase 4 has no plan but you explained how its too planned