REAL-TIME CINEMATIC CAR COMMERCIAL CONFIGURATOR | UE5

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Introducing an innovative real-time cinematic car commercial configurator, where customers can interactively configure a 2023 Honda CR-V while it's in motion! Built using Unreal Engine 5, this cutting-edge experience leverages Adaptive Bitrate Streaming to ensure lightning-fast interactions with no delays, providing users with a photorealistic driving environment as they personalize their vehicle.

Full Project Details:
This vehicle configurator is designed to enhance the car-buying journey by combining real-time interactivity with high-quality video streaming.
1. Core Technology:
◦ Developed with Unreal Engine 5, the configurator uses a modular control rig system to manage the switching between multiple vehicles, along with their dynamic movements and adjustments.
◦ Adaptive Bitrate Streaming (HLS format) ensures seamless video playback across devices, adapting to network conditions in real time.
◦ A fully automated workflow handles rendering, packaging, conversion, compression, and content upload to the CDN, making the process scalable and efficient.
2. Environment:
◦ The configurator features a photorealistic coastal environment designed to showcase the Honda CR-V's features and capabilities in motion.
◦ As the car drives through this immersive environment, users can configure elements such as paint and rooftop options in real time.
3. Platform:
◦ The content is distributed via AWS CDN, ensuring a global audience can access the experience with low latency.
◦ The real-time streaming solution eliminates the need for pixel streaming or high-end computing power on the user's device, making it accessible across a wide range of platforms.
This configurator represents a shift toward more interactive, engaging, and tech-driven experiences in the automotive industry.

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