Etsy 2024 October Algorithm Update: Everything You Need Know

Here's everything you need to know about Etsy search in October of 2024 and what their new Search Visibility Standards mean for your shop.
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▬ Contents of this video ▬▬▬▬▬▬▬▬▬▬

00:00 - Where to find these updates
01:08 - Etsy Search Visibility Page
01:57 - Offering Shipping UNDER $6
03:26 - New Customer Service Standards Page
04:15 - Return Policies
04:43 - New Etsy Photo Standards
06:10 - Current Etsy Photo Risk Factors
07:02 - What you should do as a seller

#Etsy #EtsyUpdate #HandmadeAlphas

[StarlaMoore]

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[ransomelocke]

Etsy also charges a 6.5% shipping fee. They are literally making a profit off of shipping prices we can't control. Etsy should have no say in shipping.

[luckamooey]

Doing crappy stuff before the holiday has always been Etsy's MO. I closed my shop 2 years ago but I still like to watch your videos. Maybe for the nostalgia of the good times. This change is insane and so transparently not about the artisans, vintage and crafters anymore. But that ship sailed a long time ago.

[juliogarcia]

I have seen a 75% decrease in revenue. I am a 6 figure seller, making 300k+ this year. Since June, my shop has fallen off a cliff.

[brydenvargas]

I cater my products to the gothic and witchy crowd and recieved a notice from Etsy telling me to fix my dark moody photography. :P These new updates definitely have me ready to grow my own website. I'm also amazed furniture and sculptures weren't included in those shipping exemptions. Do they really expect someone to ship a dresser for under $6? 🙃

[loriachaddon]

*shaking my head* It's frustrating that Etsy cares more about fat profits for them than for the sellers. There seems to be way more stick and a lot less carrot these days.

[jennifermoss]

I'm still pretty new on Etsy, but you've already helped me SO much to better understand how to run my shop. Plus, your videos are always informative and not just silly clickbait stuff. Thanks a lot <3

[Cluelessvilan]

We need Etsy to stop listing thieves. Starting to water mark everything even if they won’t include it as an Etsy pick. Better to have something than best sellers constantly taken down

[jessicapfiester]

My views have tanked. I went from multiple sales everyday to almost zero views. Dashboard says my store is completely optimized. I sell in an ever green niche. Brightside, I have time to work on my other shop but I'm afraid of this being the norm.

[careygreene]

I had 82 photos that didn't meet the photo resolution requirements. I did notice a dramatic dip in traffic and sales right after these notices appeared. I updated a bunch, but with that many to upgrade I tried an experiment. I deactivated these until I can update them (I have over 2500 active listings, so I decided this wasn't an issue for sales since most are actually not the best-selling listings.) I immediately got an overall boost in traffic and sales. I'll update again as I relist these with updated photos and let you know how it goes.

[nickstar]

I sell large expensive metal sculptures. Typically I put for example a $1499 price and $300ish shipping. Personally I like to get the initial click and make them fall in love. $1499 looks more click worthy then $1799 if you ask me. But don’t worry etsy, I’ll make the price $1793 with $6 shipping 😅😂

[WinSJ]

This is ESTY in control. It’s a reminder that customers you receive are ETSY customers - not yours. Therefore they can dictate and tell sellers what to do. You either do it or get your own shop and leave. Kinda sad that big brother continues to crack the whip.

[ginger]

Just a thought here - I feel like Etsy is pushing to lower the shipping prices for their own benefit since they are piloting that subscription model when Etsy would cover shipping fees for the customers who subscribed (not sure how the program was called). Somehow before that shipping price wasn't Etsy's concern, but it became one as soon as they started piloting the program. I could definitely see Etsy not wanting to cover shipping fees for oversized and heavy items, which could be well over 100 USD per package. And I believe it's unfair they are making it sellers' problems, when it's been very well known that lower product prices in search are more attractive to buyers. I'm personally not happy about this changes, especially with some of my best sellers being larger items, I'll have to rise my prices by 40 percent to get to shipping price below 6 USD.

[sheaclay]

This video is really helpful. Thanks, Starla, for doing the "heavy lifting."

[bizcraftzone]

Haha, like, sellers are the ones deciding on the shipping prices. This is such a stupid decision. In the last few years, we have been witnessing a lot of non logical decisions from lots of big companies.

[lindedesigns]

The 5 listing images used to be in the help article on Etsy titled 'Requirements and Best Practices for Images in' Your Etsy Shop Requirements and Best Practices for Images in Your Etsy Shop'. 

It used to say this: (summarized)
Size: at least 1000 pixels wide; 3000 x 2250 pixels recommended
Number of images: up to 10; at least 5 recommended
Aspect ratio: 4:3 recommended
Orientation: landscape or square for the first image; recommend using the same orientation for all listing images
File type: JPG, GIF, or PNG
Color mode: sRGB
Resolution: 72PPI
File size: less than 1 MB for faster uploading

[savannahh]

I was waiting for this video! The new shipping rule actually helps our business, but I wish they had a higher threshold as many sellers sell heavy items and can't afford to lower shipping costs.

[traceygurley]

I don't think it's fair to add shipping to our prices to offset shipping, especially for local customers. Not doing it. I took those items out of my Etsy shop and put them on my website. I will only direct shoppers to my website. I can't help how much shipping costs.

[loristewart]

Thanks for this video, Starla! It was extremely helpful!

[AshleyDeLaet-px]

Thank you for condensing this down for us!! I have 5 images on each listing so I am hoping this works. Seems crazy to clutter up all my images just for them. I've worked hard on making things clean and streamlined.