SaaS Sales Playbook

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Building a repeatable, scalable sales process is hard. This session will give you access to the latest tools and techniques for developing a compelling sales strategy for double-digit growth.

Specifically, you will learn about:

- Defining your target customer
- Roles and KPIs for your sales team
- Sales team structure and design
- Different selling styles and when to use each
- Overview of Account Based Marketing
- Sales funnel and definitions
- Mapping the buyer journey
- Industry benchmarks
- Sales Enablement Tools
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