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'Future-Proof Ads' | Skai | TOP CMO | Episode 41
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"Build an IMPRESSION over time and hope it ends in a SALE
or get a sale RIGHT AWAY?"
On the TOP CMO podcast channel, we feature Margo Kahnrose the CMO of Skai, where we dive into the evolution of retail marketing, focusing on the rise of shoppable media and its impact on advertising strategies.
Margo shares her insights on how this trend is blurring the lines between top-of-funnel advertising and bottom-funnel calls to action.
#topthoughtleader #TopCMO #podcast #thoughtleaders #creativeproductionstudio #contentcreation #marketing #Skai #shoppablemedia #advertising #MargoKahnrose #fullepisode
or get a sale RIGHT AWAY?"
On the TOP CMO podcast channel, we feature Margo Kahnrose the CMO of Skai, where we dive into the evolution of retail marketing, focusing on the rise of shoppable media and its impact on advertising strategies.
Margo shares her insights on how this trend is blurring the lines between top-of-funnel advertising and bottom-funnel calls to action.
#topthoughtleader #TopCMO #podcast #thoughtleaders #creativeproductionstudio #contentcreation #marketing #Skai #shoppablemedia #advertising #MargoKahnrose #fullepisode