How Toyota Motors Won The Philippines

Toyota Philippines is today the country's best-selling brand.

Narrated by: Slipstreamer
Produced by: Behind Asia Team

Brought to you by the Behind Asian Team.

[MariaRamos-zyrv]

My grandfather used to own Toyota franchises all over Central Luzon during Delta Motors Days. I ❤ Toyota! ❤🚗🚘🚙🚚🚛

[s.t.santos]

Toyota cars' quality and fuel efficiency, especially when the price of oil skyrocketed in the early 70s, made them the car of choice among Filipinos. Later they also became the car of choice among carnappers for chop-chop purposes. That's the unspoken reason behind the abundance of cheaper Toyota spare parts in Banawe, QC, especially.

[ian]

Toyota is the most reliable when it comes to parts availability. Good luck with your Euro, American and Chinese cars.

[fugak-han]

Chinese cars may enter the sales competition due to its cheapest price, not because of quality, durability. Toyota remains number one in the Phils. because we believe toyota cars are "built to last"

[marcusjuliusduplito]

toyota won the world not only in philippines which is just a small market for automotive industry!..toyota also leads in the middle east!..

[chaozmz]

gawang pilipino na kotse possible ba magkaroon tau ng sariling paggawaan?

[josephdelrosario]

Japanese car brands dominate in the Philippines