IS THIS WHY YOU'RE LOSING CLIENTS? | A COMMON MISTAKE MANY HAIRDRESSERS MAKE

Let's discuss a common mistake that most cosmetologists make that can cause clients to stop coming to you...
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Hi! I'm Sam and I'm a licensed cosmetologist from Pennsylvania. I started my beauty career a little later in life and want to share my journey and experiences to help educate and inspire others who may be on a similar path. Here on my channel I post a variety of videos related to beauty and my life in general, from vlogs to hair tutorials to career advice and more. Whether you're a fellow beauty professional or just someone who enjoys beauty topics, I think you'll really enjoy my content!
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[mistyvanhooser]

I have been a hairdresser for over 25 years. It is important to always feel comfortable telling your stylist what works and what does not. You are paying for a service. I ask my clients each time what they are looking for today. Some clients feel like it hurts my feelings if they want something different. It does not, I only want people to feel beautiful.

[DE-pkur]

I think something for me has been comments that have totally bashed the condition of my hair, especially when I was younger and not earning. I have very thick mid-long length frizzy hair which my whole life I have found difficult to style, especially without the tools or knowledge. I've been to a couple of stylists who have felt the need to point this out in a really rude and negative way, in no way attempting to educate or recommend things to help with it, just made me feel bad about the condition of my natural hair. Now that I've been earning, I've purchased products that helps with this and drastically improved my styling technique and the condition of my hair, but I look back at my younger self whose parents would never have even fathomed the point of buying a more expensive shampoo, and just think some stylists need to be more aware of that. I'm a teacher, and definitely don't expect my students to come in with a wealth of knowledge and skill when they walk through the door, they're there to learn and improve, and I think some of the stylists I've been to could show more awareness that not all of their clients are clued up on the latest hair knowledge and tools.
By the way, Sam, your at home salon blowdry tutorial has been one of the things that has really helped me to style, I love the Revlon Onestep, thank you for your recommendation and easy to follow tutorial! :)

[When.in.time.]

I'm not a hairdresser and I maybe get a haircut once a year ( I know I need help)....but I love your content! Super entertaining

[baby]

Loving the hair and lip color! ❤️ I went to a hair stylist a few times and everything was perfect until it wasn’t. She would cut way too much off, say she couldn’t do something she previously said she could, prices were suddenly almost doubled. One time I went for just a haircut (that included a shampoo/blow out) and a coconut hair treatment, I sit down and she dry cuts a few pieces and then turns me around and says “anything else?”. No shampoo, treatment, blowout..she literally spent 5 mins on me. Still confused what was going on with that experience.

[Ni-ghln]

This is SO relatable. I can’t tell you how many times this has happened to me, not only with hairstylists but with people in the beauty industry in general. Hair, nails, lashes, waxing even. The first time the service is amazing and then at one point they just start caring less and less. Service gets sloppy, and they’ll leave you waiting for ages too. One time I had an appointment with my hairstylist at 10 in the morning, he came in 15 minutes late (which is totally okay with me, it happens) but then after he asked me what er were doing and I told him, he got on the phone with his brother and didn’t come back until half an hour later (!). I thought it must had been some kind of family emergency but then he told me his brother asked if he could use his PlayStation account and they got carried away talking about the games they were playing. My mind was blown and I never went back again (also his work was getting sloppier, at one point he even told me he’d give me the flat iron so I could straighten my hair myself. When I reacted in a surprised manner he pulled some bs story about “oh you’ll be the one styling it every day after this so if you do it now you’ll be able to know if you really like it or not”. Ehh yea no.)

[alexjordan]

just as another pet peeve as a client, i hate it when hairdressers can’t do curly hair! i’ve only really gone to the cheaper places, so that may be part of it, but still! i have 3b hair, and they always straightened my hair before and/or after cutting my hair despite my protests (i dislike using heat on my hair). they didn’t know how to deal with my hair as it was, and the cuts always looked awful when my hair curled back up. 6 years ago i just started cutting my own, and it has been so much better!!

[ErikaMartinez-odjr]

I just realized why i don't like going to salons... I really hate small talk 😂 dont ask me questions. I just want to sit peacefully and daydream. Lol

[ketchup]

This happened to me recently. Been seeing my stylist for ~5 years. I even recommended her to everyone I knew at the beginning bc she was so great. In fact, a friend of mine and I would often book back to back appointments with her so we could have our hair done together as having our hair cut & styled and having a wonderful salon experience was always a fun day out. I definitely fell into that rut of basically getting the same thing for years with little variation. However this last time I went I showed her a photo of a new cut I would like, the service was SUPER rushed, and the cut was both nothing like the photo and nothing like my usual cut. I usually get a lob, and this was straight cut up to my chin. Additionally no effort was made to style my hair after. I was mortified. Alongside this, she had just opened her own small salon, while I had to pay the same price for the service as I did at the high end salon, I got the service and the products used on me were of a low end salon. Overall the experience was completely off putting and she lost my trust.

[Jesicavxo]

As a lash artist I am always on my best behavior, I see my girls once a month and it’s not fair for them if I’m having an ‘ off day ‘ they are coming to relax and get the best experience every time ✨

[miriamblanco]

I’m a hair stylist and this is an amazing video. I’m not trying to brag but I always treat everyone like it’s there first time. I also always talk to other clients of stylist . It’s a family over all and clients want to feel special and watch to be seen and appreciated. Customer service and amazing hair services is always #1 in my eyes. It’s always important to asked them if they want to change anything or give them new ideas, just so they know care and always wanted them to look and feel better!

[Hairbykatelynmarie]

I love this so much Sam! I just open my own salon in September 2022 and I’ve asked my clients what they were looking for in a salon experience and I utilized those things into my salon. I now only single book so I can give every client that VIP one on one experience whether you are a full paying client, family member or friend who is getting a discount, or a free consultation. Everyone gets the same treatment because everyone wants to feel valued.

[paulsalcedo]

These are totally on point. As a cosmotilogist I do do these things. My clients are very important to me as friend and provider to my client. I have heard this perspective before and will force myself to be conscious of loosing that client because people get boarded with their hair but say nothing. So giving new suggestions weather if they want it or not it shows you care about their look. Thanks for the reminder

[genesismolina]

I recently got a balayage and I wanted more of a caramel: not so blonde. I showed her pictures and she said she could do it. Keep in mind my mom and aunts have been going to her for When she was done it was not caramel it was blonde. All though I love my hair and won’t go back, it still wasn’t what I asked for. My sister then went and asked her for the same thing and hairstylist did baby lights on her...long story short, it seems like she doesn’t listen to her clients bc I referred a friend and same thing she asked for something and hairstylist did something else. I’m due for a touch up soon and I’m scared to try another salon but afraid she won’t do what I had 😭 love your vids BTW 🥰

[leighawashere]

Yes! This is a great topic. I love when my stylists are thorough and check in with me, etc. I go to them because I want the best! Another important point too as a client is to be your own advocate! If there's something new you want to try, say so right from the get-go. Or even if you get the same thing every time, I still like to describe the details of what I want specifically (like cutting in enough layers or the parts of my hair I want the lightest, etc.) so that my stylist doesn't start to blur what she did on another client with what I want. It is totally a two-way street communicating <3

[emilymoretti]

This was sooo interesting to watch. I am kinda a newish hairstylist and you’re right you should always offer to change it even if the Client does the same thing again and again because it gives them the chance to speak. And giving your client a voice is sooo important. I feel like there’s a lot of stylist who do whatever they want instead of listening to the client.

[brittanyrakers]

My hairstylist hasn’t done this but my tattoo artist is like this. I’ve been going to them for ~2 years now and I’ve been wanting to finish my sleeve but I feel ghosted. It’s frustrating when you’re a loyal client and it feels like your artist (or stylist) doesn’t care. 😖

[laurennnoire]

I’ve definitely experienced this on both ends!
I’m a blowdry stylist and have several regulars that have been coming to me for years. Because their response has always been “the usual, ” I never ask if they want to switch it up unless they’re a client that gets a variation of styles. Thank you for making me remember I should be doing consultations no matter how long they’ve been coming to me.
Also, from a client perspective; I have a stylist friend who does my hair. I used to get baby bangs with my shullet, but have been wanting to grow them out for a scheduled event later this year. I still get them trimmed, as my hair grows out extremely bulky and want a more graceful, patient grow out. I told her this and I think she spaced, and ... I got baby bangs again because that’s what we always do 😬

[Livy]

I really appreciated this video. It is so so easy to get stuck in that rut when you have a client that has been comming to you for a long time. We still need to treat them as a first time client.

[SeveringArtfully]

X I'm a cosmetologist. I make an effort to make each client feel like it's the first time EVERY TIME!!! My clients tell me they appreciate me attention to detail and the time I give them every time. I just found your channel, and I'm happy I did. Thanks you. 🖤🖤🖤

[guacgirl]

If you are a good stylist, knowledgeable, and willing to go above and beyond. Clients start to want more, more, and more from you, wanting more and more "perfection". I put in alot of effort because i want it to be right all the time, clients see that and they can become overly demanding and drain your spirit. I'm relieved when some they dont return lol.

Instagram, pretty picture culture has clients wanting dream hair but they dont realize its just a photo. Also the woman or model in the picture has on makeup, often alot of makeup (done well type of makeup), good facial proportions, filters etc. So the style not going to look the same on the client who puts in ZERO effort into their looks. The hair is just a portion of the picture. As professionals we understand this but clients don't always. 😒