Understanding Qualitative vs. Survey Research Methods with Dr. Stephen May | PT Pro Talk Podcast

In this video, Dr. Stephen May discusses the key differences between qualitative and survey research methods. Qualitative studies aim to understand people's opinions, thoughts, and beliefs through open-ended methods like interviews or focus groups. In contrast, surveys use structured questionnaires with closed-ended questions like multiple-choice or short-answer options. Dr. May explains the advantages and disadvantages of each method, highlighting that qualitative studies allow for more in-depth and nuanced responses, while surveys are often quicker and easier to administer. This video is a valuable resource for anyone interested in learning more about research methodology.

👉🏻Dr. Stephen May's interview on PT Pro Talk Podcast



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