Facebook Ads: How to Create Your First Campaign

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Creating first campaign: 0:33

Creating first ad set: 3:46

Creating first ad: 9:24

Welcome!

What you will have to do is click on little drop down menu on the top-right of your Facebook and click on 'create ad'. This will take you directly to the ad menu and list all the steps required to create an ad and walk you through the campaign, ad set, and ad creation process.

Our first step is to create the campaign in Facebook. The campaigns all differ based on their 'objective', which is literally the goal you set for your campaign - is it create just brand awareness so that your brand is simply known to everyone, or is it to generate leads/conversions? You can select your option here. You may also be wondering why it is that 'traffic' and 'conversions' are two separate goals - isn't the point of traffic to generate conversions? Well not necessarily - Facebook has so much customer information, that if you select 'conversions' as the traffic objective, it will actually optimize your campaigns by reaching those people that are most likely to convert - not just click on your ads. However, you MUST be able to insert a pixel if this is what you are doing, but do not be alarmed, it is incredibly easy to do and we will go over it in a later tutorial.

You can also check the 'split test' button and that will allow you to create a split test on the spot when creating your ad set. Do not worry - even if you do not select it, you will be able to duplicate and split test your ads after you create them.

Your next step will be to create your ad sets in Facebook. Ad sets differ from each other based on the demographics of your audience, location, and interests. You can also set the bid, budget, and device/placement preference here. We will go over into audience insights in a later tutorial as well, so for now just input anything relevant to your product into the 'detailed targeting' field, as that is a large portion of what makes Facebook ads so darn effective, and is a study in and of itself.

Your last step after you create the 'ad set' in Facebook is to create the ad. Here you would input the ad copy, images, videos, links, whatever it is you have that makes your ad go round and round! Here is where your copywriting skills would come in handy. Ads differ solely based on your image/videos you put up and the ad copy, so you can duplicate these and split test the different results those provide.

That's it!

Please subscribe and stay tuned for future videos where we go over the technical how-to's and dig deeper into other affiliate marketing tools!

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Thanks for watching, and I'll see you in the next video! Affiliate Disclaimer: This Site may contain links to affiliate websites, and we receive an affiliate commission for any purchases made by you on the affiliate website using such links.

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you went through this step by step .thank you for you great work .you are star

shittufarouk
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I can't be able to see this dashboard in my android phone can i do this same process in my android or not please help me tell me .

SunshineEnglish
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Hi Ivan, Would you me in knowing what is the difference in Affiliate link (for product promotion) and what is of campaign use . Is campaign also work as affiliate link of product which we create .

kavitasaanvikashorts
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My facebook doesn't have the "create ad" button and the campaign page looks completely different. I assume facebook changed the layout for this since we are in 2020, right?

gworld
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Setup is pretty much exact same as what we did previously with Google AdWords, only difference really being the use of the awesome 'detailed targeted' features available with Facebook (using super awesome audience insights tool).

IvanMana
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Awesome video im so glad i just found your Channel you got everything on here from the looks of it it looks like you give out a ton of value so I just want to say thank you so much

jamiezacharek
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Question about multiple creatives:
I would like to have multiple creates (ads) nested in one ad set, so they are targeting the same audience. I'm aware that Facebook will then manage the rotation itself and work the ads that are being the most effective, I just can't find a way of creating all the different creatives in the ad set. Can you help? Thank you!

elbuge
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What if your advertising for a client. do you use their page?

kaywoodparsons
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Creat my ads it;s aprroved but it's not run. Already check payment ads set all is set, But not running, can you give me advise where to check it

JulMurka
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1 ad set and 1 ad weren't published because of errors. All other items were published.
please help me to remove this error

abubukersiddqui
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Thank you so much for teaching us. I wish to chat with you personally to get some advice from you.

rajnisujanspencer
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please Answer me ' you have to Confirm to pay ?

phukhupaytardah
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hello man
you put direct link or must Cloak Link because facebook dont allowed direct link and banned me

ricobasha
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Please make anthoer tutorial on this topic ..its difficult for me to understand.

merryvilson
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We found 1 error. Please fix the error and try again.

kaywoodparsons
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اینکه تعداد افراد با تحصیلات بالا چند برار مورد نیاز کشور است درسته ولی چیزی که بهش اشاره نشده اینه که، تو ایران بخصوص تو کارخانجات دولتی کار معنی نداره. بجای کار واقعی، بیشتر اشتغال هست. و مورد دیگه اینکه وقتی دولت با تمام کشور‌ها در مدت ۴۰ سال قطع رابطه کرده، صنایع کشور تعطیل شده. کسانی کشور رو اداره میکنند که هیچ اطلاعیٔ ندارند و شایستگی مقامی که غصب کردند را ندارند و با زور حکومت میکنند. در رابطه با کشورهای دنیا و رونق اقتصادی و رقابت، کار ایجاد می‌شه. با درهای بسته و ایزله شدن کشور، امکان رونق اقتصادی ور کار نیست.

bedoonnam
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You need to update this video. Facebook has changed

monteramey