How to Lower Your CPC on Google Ads

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Take my free Google Ads course, right here on YouTube!
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Have you ever gone into your account and noticed your CPCs are REALLY HIGH?

In this video I break down the 5 most common reasons why your CPCs increase.

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*Lowering CPC has been such a challenge for me, but your tips make it seem totally doable. Can’t wait to see the impact on my ad campaigns!*

KeywordResearchSimplified
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Hey Darren, thanks again for the valuable insights. I run a few accounts as a side hustle, and work a 9 - 5 as the Head of Digital Marketing for a Hedge Fund. Because of my time constraints I've always been publishing their ads in the evening and that makes total sense regarding publishing ads in the late at night! Thanks a tonne!

Also, if you're ever running out of content, It would be greatly appreciated if you could share some tips on how to create professional reports to share with clients and how you calculate how much the clients is expected to spend to generate x number of conversions before going live. My clients find my reports very valuable but it would be good to see how a pro does it.

mellow.marketer
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I've heard so many different versions of Google ads results, I believe is because ppl go about different ways of cooking an egg and acquire different experiences therefore relay what they learned. With that said my question is the following is the quality of the click to less likely to convert when clicks are cheaper ???? From personal experience it seems like the more expensive the click the likely it is to turn in to a sale

ieatmonzterz
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Great videos, highly informative but please please please stop with the flashing orange thing - please consider those with light sensitivity issues

gavinfenton
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Hi, I am running a new search campaign, max conversion but I didn't setup target CPA and today a I just seen that my CPC is increase a lot, my question is what target CPA should I set if my daily budget is 30 pounds a day? Google is recommend me to increase the budget at 40 pounds per day with CPA the 19 pounds, but I don't really want to spend that much daily. I mention that the account is not new and before I used to have smart campaign and after search campaign with target CPC (with good results) .Thank you so much for your videos.

danielrascanu
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Very informative stuff ..thnks ..🔥
Much better content than the idiot utube gurus selling seo courses..

Nishk