Gibson USA Factory Tour with Jim DeCola!

Jim DeCola, Gibson's Master Luthier gives the Tone Shop Guitars crew an in depth tour of the Gibson USA factory in Nashville, TN. In the video we learn about the process every Gibson guitar goes through, whether it's a les paul, SG, or es-335. Jim's passion and knowledge are unmatched!

[Metalcop]

This is, BY FAR, the best 'Factory Tour' video I've ever seen!! Jim DeCola takes the time to explain each station and process so that any viewer, with or without any guitar knowledge, gets a good understanding of how the Gibson guitars are built. Most of these types of videos are just basic gloss overs and they don't really explain anything to the viewer. Jim's enthusiasm for guitars and building them is impossible to contain, and it really comes out on the video. And the camera man, actually filming each process instead of just pointing it wherever they were looking, shouldn't go unmentioned. Job well done by all!! Thank you.

[timbanasiak]

Jim is the real deal!! Met him at the Gibson garage and mentioned it is too bad factory tours for the public don't happen anymore. He said send me an email and we'll see what we can do. A couple weeks later i was getting a personal tour from Jim of the factory. The man is a true gem. Blessed to have spent time talking with him and sharing stories. Nothing but respect as a person and his contributions to the music industry. Thanks Jim!

[PlatinumBlack]

14:29 Every Gibson USA guitar deserves, and should have, a LONG NECK TENON. With Jim DeCola doing all the describing, explaining and talking, it’s the best thing! Jim knows so much about guitar design, manufacturing, factory equipment, factory operations, machining, cutting, sanding, routing, finishing, buffing, electronics, installation, handicraft, handiwork and craftwork in general.

Jim DeCola a great knowledgeable guitar narrator for Gibson guitars! I always enjoy his Factory Tour explanations! Thank you for a the Gibson Factory tour. Greetings from Hollywood, California.

[monday]

I have always liked Jim’s tours. So much history and detail.

[michaelpeterson]

Always a pleasure to see Jim DeCola's passion about the process of creation!

[skipsassy]

I'm playing my 1968 Kalamazoo, Michigan, Electric Spanish 335 while watching this - very cozy. Nice to know they are still American made.

[Randetroit]

Thanks for the updated tour! I used to work there and a lot has changed, and yet I can still ( thanks to the video) orientate where things used to be! I do miss it.

[dooleyfan]

I toured Gibson in 2017 when they were still making 335’s in Memphis. A really enjoyable and informative tour — even my wife loved it despite not being a guitar aficionado.

[waitaminute]

If I lived near Nashville I'd love to work at Gibson. Even if it was just mopping and sweeping floors. It would just be so cool to be around all that.

[pgrove]

Cool video, Jim really loves his job.

[Stephenmichaelsguitar]

Jim’s such a likable, knowledgeable, seasoned guy. I’m not a fan of Cesar and Agnesi, or Gibson, but Jim gives me hope..

[zororosario]

After spending many thousands of dollars to buy Gibson, I'm so happy to have excellent playing guitars. Thanks Cheers, personally will buy more😊

[johnsmith-smmh]

This is the best tour i have seen, with minimum interruptions from workers doing their job and noisy machinery.
🙌🏻🙌🏻

[charlesrocks]

I fucking love Gibson USA guitars so much...especially those 1980s Reissue Flying Vs

[ibisrox]

I love my 5 USAs! I want the victory and a blueberry studio may they all find a home!

[sebduncan]

As a shareholder, I would be very pleased with this video.
As an average musician looking at the ridiculous cost of a Gibson, this video showed me nothing I haven't seen in a 20yr old Indonesian guitar factory tour. 'We do 20 necks at once, so now we can afford a person to do the final sand by hand'. Give me a break!
Corporate greed hiding in plain sight.

[massapower]

A Les Paul plugged into a Cranked MARSHALL stack.... Sweet Music BaBy 😛🤘

[mikemorrisonmusic]

Thanks for this video! I bought my Martin Custom Shop 28 style from you guys in 2022. It's my #1 acoustic. 😃

[DoctorEnigma]

This is why a Gibson isn’t cheap. I have a vintage Les Paul and this year I bought a 2024 standard, I couldn’t believe how much better then new one played