The 10 Best Marketing Tips From 281 Books

Many great marketing books cover helpful advice. However, some ideas are more valuable than others. So, I’d like to share 10 of the best marketing tips and strategies from the 281 business books I read over the last 22 years as an entrepreneur.

Some of the essential topics include:
➜ How to build momentum with a new product
➜ The right way to communicate your message
➜ How to identify the best marketing opportunities
➜ How to gain a big advantage over rival brands
➜ Creative ways to get people to try your product
➜ Simple ways to boost word-of-mouth referrals

CLICK HERE FOR THE FULL MARKETING TIPS AND STRATEGIES ARTICLE:

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📚 BOOKS MENTIONED IN THIS EPISODE:
THIS IS MARKETING by Seth Godin

MARKETING MADE SIMPLE by Donald Miller

TRACTION by Gabriel Weinberg & Justin Mares

CONTAGIOUS by Jonah Berger

THE 22 IMMUTABLE LAWS OF MARKETING by Al Ries and Jack Trout

THE CATALYST by Jonah Berger

FRICTION by Roger Dooley

HACKING GROWTH by Sean Ellis & Morgan Brown

START AT THE END by Matt Wallaert

THE BEST MARKETING BOOKS

THE 10 BEST DIGITAL MARKETING BOOKS

THE BEST BUSINESS STRATEGY

THE 10 BEST PRODUCT MANAGEMENT BOOKS

THE 10 BEST ENTREPRENEUR BOOKS

THE 10 BEST STARTUP BOOKS

THE 10 BEST BUSINESS BOOKS

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CHAPTER MARKERS
00:00 - The 10 Best Marketing Tips and Strategies From 281 Books
00:51 - Tip #1 - Build Momentum With The Smallest Viable Market
02:48 - Tip #2 - Confirm That Customers Understand Your Message
06:14 - Tip #3 - Identify The Best Marketing Channel Right Away
11:14 - Tip #4 - Associate Your Product With Environmental Triggers
14:58 - Tip #5 - Be The First Brand Into The Minds Of Your Audience
17:48 - Tip #6 - What To Do If Your Brand Is Not The Market Leader
20:55 - Tip #7 - Make It Easy For People To Experience Your Product
23:12 - Tip #8 - Reduce, Eliminate, or Reverse The Risk For Customers
26:00 - Tip #9 - Remove Friction From Critical Customer Interactions
27:33 - Tip #10 - Optimize For Usage and Engagement, Not Just Sales
29:05 - Conclusion and Final Thoughts

Content by Rick Kettner
Produced by Kyle Trienke

[RickKettner]

What is the most practical or helpful marketing tip that you've ever come across?

[samukelisiwenkabini]

I am surprised you are not in million followers, very informative channel.
Clear and precise ❤

[Darshan_Pabha]

WOW! Great Job Man!
I really appreciate your efforts.

[sunnyreddy]

Really appreciate your efforts in making the content. Keep up the good work 🌟

[valdemarfraga]

Thank you Rick. I am Brazil/ City Porto Alegre? RS

[JoshBatalibasi]

Great video adding heaps of value to viewers. Keep crushing it mate!

[christiandiazportela]

I have been following this channel for a while, and I can't understand why doesn't have thousands of views! Keep going Rick!!

[OtomaEdje]

Great video. Thanks for distilling everything you have read into 10 tips.

[gambocco]

Really good and with number 5 you could also put blue ocean strategy book with

[adarshmurali]

Actually I buy book by your video and I love that book especially leadership and marketing books make more videos about best leadership, marketing and books related to corporate companies

[sunnyreddy]

Should make a video on books and courses that will help one to become social media marketer

[ryan.]

i just recently graduated from high school last tuesday and i was wondering that is marketing hard to major in? i’ve always wanted to major in marketing since i started high school as a freshman but i’ve seen many people online saying it’s hard to major in so i’d just like to know if marketing is hard or not

[djg]

Here's my favorite Marketing Tip. If someone doesn't know you exist they can't buy from you.