Top 7 Best Business And Marketing Strategy Books

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Marketing strategy shouldn’t be limited to marketing professionals alone. Experience entrepreneurs, founders, investors, and product managers understand that successful marketing starts well before a product or service has even been created. It’s often core to product inspiration and creation.

This video features a list of some of the best business and marketing strategy books. They cover topics including: brand and product positioning, strategies for rapid growth, improving brand communication, breaking free from competition, creating work that is contagious, communicating to build trust, and selling products to mainstream customers.

THE 10 BEST BUSINESS BOOKS

THE 10 BEST LEADERSHIP BOOKS

THE 10 BEST DIGITAL MARKETING BOOKS

THE 10 BEST PRODUCT MANAGEMENT BOOKS

THE 10 BEST ENTREPRENEUR BOOKS

📚 AUDIOBOOKS ARE THE MOST CONVENIENT WAY TO READ

1. THE 22 IMMUTABLE LAWS OF MARKETING by Al Reis and Jack Trout

2. HACKING GROWTH by Sean Ellis & Morgan Brown

3. BUILDING A STORYBRAND by Donald Miller

4. BLUE OCEAN STRATEGY by W. Chan Kim & Renée Mauborgne

5. CONTAGIOUS by Jonah Berger

6. THE LANGUAGE OF TRUST by Michael Maslansky

7. CROSSING THE CHASM by Geoffrey A. Moore

CHAPTER MARKERS:
0:00 - The Best Business & Marketing Books
0:33 - The 22 Immutable Laws of Marketing
1:19 - Hacking Growth
2:52 - Building A StoryBrand
4:03 - Blue Ocean Strategy
5:17 - Contagious
6:33 - The Language Of Trust
7:46 - Crossing The Chasm
8:53 - Recap & Final Thoughts

Content by Rick Kettner
Produced by Kyle Trienke
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Thanks for your great video! Recently, I came across a very interesting book from an author named Ollivier Mafaya. The book is not very long, it's called "NONSENSE" and in a very straightforward way it tells about the cost of all business processes (marketing, employees, outsourcing, etc.) and how to go about it all. Interestingly, the author debunks various motivational myths in a very interesting way. The book is on Amazon, I'm ultra-curious about your opinion.

kybalion
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Have you read any of these books yet? Any other titles you would add to this list?

RickKettner
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I have read contagious and familiar with a couple others. Just ordered the language of trust - that is so key these days. I enjoy sales books as a group, with Anthony Iannorino being one of the new go to guys out there. The only sales guide is a good addition to anyone’s library.

russzapotichny
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116thLike - 0 Dislikes ...Great...👍
I search for best strategy books on April 2019, now You upload new video in January 2020...

ankitkatikar
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Awesome video, Rick! We just found your channel and love it already. You have a new sub!
It is so refreshing to hear from others in the industry sharing what they know,
and we love to find individuals like you on this platform. 😊 We
are a digital marketing agency out of Corbin, Kentucky, and we post a weekly
vlog every Friday. We love how passionate you are about sharing your knowledge
with others and helping them grow. These tips are a huge help! We can't wait to see more videos from
you!

theholler
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My dad wrote hacking growth with Sean Ellis, thank you for your time!

bnks
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I love all your video's ❤️. You are going to achieve big 🔥👍.

prasanthify
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Hey Rick, You got me as your new subscriber 🔥

WannapreneurNepal
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Sir what about Philips Kotlar's Marketing Management?

sayantankesh
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Sell like crazy by Sabri suby the best one believe me

nikhilchawla
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Blue Ocean is a good one.

I hate books that go like "A girl named Sarah you to work..." then next chapter starts with "Bob was a plumber and..."
Most books are written that way and I hate it.

xeniamanuela
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You smoke backwoods? I usually roll one up and smoke while I read a book.

savageshawn