Jaguar Boss HITS BACK At Public Criticism | Bad Idea!

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Jaguar Boss ISNT HAPPY With the Publics response to their new ad as he doubles down on "vile and hateful intolerance"

Use Code ► SCCYT15

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So, Jaguar CEO was offended by the reaction to his advert? Well, I'm offended by the advert, so that makes us even.

simonwaldock
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99 percent of the population are offended by your advert.

djsjtj
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How does Jaguar NOT know their own customer base - then insult them.

Instant_gratification
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As a straight 60 year old man who could actually afford a Jag, I find their ad vile and hateful towards me.

gapper
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Alienating 95% of your customers, is suicidal.
The 5% they are promoting towards, won’t buy your cars

stevenclarke
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This ‘campaign’ has completely destroyed the Jaguar brand
END OF STORY

burnerog
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Anybody remember when car ads were about the car and told you the price, statistics, etc. The things that allowed customers to make an informed choice. Maybe change your name to DRAGUAR.

andrewflitton
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So what if it's "hatred". Your job as a Jaguar employee is to ensure that people don't hate your company. If they do... you F...ked up. Not the world.

Zebra
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Ricky Gervais: "being offended doesn't mean you're right".

nicomeier
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As an early 50s man that make well into the 6 figures, and a former Jaguar XK owner, and am in the market for my next Sportscar, i won't even consider Jaguar after seeing this advert!

robolo
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When you crap all over your own customers, your customers have every right to criticize you. Own it Jaguar. You made your bed. Now lie in it.

keyser
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Telling customers they are vile and wrong isn’t a good business model!!

leegould
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Dear Jaguar, your job is to sell cars, not campaign on social issues. We can all see exactly how that firm is run!

TheClairei
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I guess Jaguar can be offended all the way to the unemployment line.

gregoryrita
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if the Boss is this good can the car be?

mikedee
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It's not hatred, ...it's repulsion .

ronbyrd
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Considering 90% of their customers are conservative, how could they believe this was a good idea?

Falney
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Apparently Jag's newest oil filter resembles a can of Bud Light.

petermeyerhoff
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I love companies talking down to potential customers. Greatest business strategy ever

bells
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"I'm offended" is the most woke phrase ever

nelsonclub
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