What Is a STYLE GUIDE?

What does a Style Guide include? And why you definitely need to put it together – learn more in this video.

#Content #StyleGuide #FromReadsToLeads

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Every week I share my ideas and tips on content marketing with writers, B2B marketers, and business owners.

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[Richard-lkcu]

This is absolutely brilliant. I can't believe I found content like this on the internet.

[shen_h]

awesome video! reassured me that im going on the right path. my question tho is something a lot of information sources ignore: who is supposed to work on the style guide? if you have a team of a few content writers, 1 or 2 ux writers, and no content strategist, should it be a collaborative work? is it the responsibility of whoever just comes up with the idea first?

[curiouswords]

Once again, Kateryna, excellent practical tips and advice on a topic that is foundational to writers working in the field of written communications. Great job! You brought up the issue of which version of English to use, American or British, early in the video. As an American most of my experience is U.S.-centric, but I suspect that much of the rest of the world uses the British form of English when English is called for? But, I wondered if there was a rule of thumb or you had advice when working with clients outside the U.S? Again, thanks for the great videos and I look forward to the next one.