Creating A Style Guide From Scratch (Real Example)

Learn how to create a style guide to ensure consistency in how the brand looks.

Go beyond delivering just logo files—create comprehensive brand guidelines.

Creating A Style Guide in 5 Steps:
2:50 — #1 Choose Your Medium
4:01 — #2 Make An Outline
6:14 — #3 Flesh Out The Content
8:09 — #4 Include Example Applications
9:27 — #5 Provide Brand Assets

In this video, I show you how to put together your brand style guide in just 5 easy steps.

By the end of this video, you’ll get an overview of how I create style guides for my clients.

Also, check out my other blog posts to find more about how I work with clients.

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[sallyg]

I am studying marketing and as a student, i can say you nailed the teaching of this area so well. simple quick but very detailed. I am greatly appreciative of your time and experience creating this content.

[leonardicez]

After watching your video, I didn't need to look elsewhere for more inspiration on style guide creation, I immediately got that uniqueness I've been searching for as to how I can create my own style guide template to look professional and interesting. Thank you.

[penspeare]

Hey man, this was super helpful! Thanks so much for sharing!

I'm working on a style guide for an animation project, and there's a lot of really useful transferable advice in this. I feel a lot less lost and overwhelmed now, so thanks again!

[chgopeg]

Arek! Amazing video. I’m a seasoned designer, who found your video while seeking Brand Guidelines efficiencies. You have thought of everything, and streamlined it to a perfect level of clarity and simplicity. I’m a huge fan, and new subscriber.

[_indomitus_]

This channel is so underrated and the content is so high quality. I am lucky to have found this channel.

[Robin-lmno]

very impressive and Thank you for your informative information

[Amuzeraa]

I can't thank you enough 😭❤️❤️❤️ You inspire me so much ✊😄

[kishoretitus]

How are you so courageous, and reveal all your trade content.

[muhammadjaveed]

Have you any plan in future to make video for app style guide?

[virengajjar]

Thank you that's so much helpful 💟

[asadmarwat]

"It would be really helpful if you created a video on how to upload our Figma file and which platform we should upload it to: Adobe Stock, Freepik, Envato, or Shutterstock."

[kostactive]

Absolutely brilliant video, Which software did you use to create the mockups? which website did you download them from

[Adam]

Thank you for the video Arek, it helps me a lot! Is there a difference between Brand Guide and Style Guide? I thought style guide focused more on the visual styles, while a brand guide was a more exhaustive document; outlining content style and examples of the brand in different settings? I would like to know so that I don't do more than what I'm asked for.

[manyabhatia]

Hello, after seeing your video I went to your website to read the other famous brand guidelines but all the guidelines show that they were deleted. I hope you can fix this and we can go through the guidelines. Thank you so much in advance and great video :)

[alimikhidir]

My are questions you ask when making your research with the client that are used in developing your idea

[m.umarhayat]

what is best for brand style guidelines rgb color or cmyk?

[mrmohammad]

Mr Arek what the size that you used in your projects personally

[jincymary]

The video was so informative but the tail on ur chin was distracting me a lot🤣🤣🤣..

[wolfywolf]

The Treble setting in your audio is unbearable