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6 Steps To Create A Memorable Brand Identity In 2025
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"Branding" and "brand identity" are often used interchangeably, but knowing the difference can help your business succeed. Watch this video to learn about brand image examples, what the brand identity design process looks like, & how to create a brand identity in 2022.
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Many people often confuse brand and brand identity, and use them interchangeably.
If you’re doing the same, your business might be suffering as a result of that.
So in today’s video, we're going to go over what the difference is between brand and brand identity, as well as share with you 6 steps that we have for developing a memorable brand identity in 2021.
Video Outline
Intro (0:00)
Brand vs. Brand Identity (1:08)
Keys To A Strong Brand Identity (3:51)
Understand Your Purpose (5:19)
Perform Audience Research & Competitor Analysis (6:17)
Create Your Identity (9:15)
Develop Your Brand Voice (12:29)
Market With Your Brand Identity (13:22)
Monitor Your Brand (14:23)
// LYFE Marketing
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.
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