15 Tricks Restaurants Use to Make You Spend More

Remember that time you ate out and went well beyond your planned budget? Does that happen way too often? It’s no surprise since restaurants use smart tricks to make you spend more money. You can, of course, check your bills for dishes you didn’t order, but this trick isn’t really used anymore. Bright Side found out about some tricky ploys the catering world uses in order to save money on dishes and make patrons spend more.

Take, for example, complimentary snacks. Olives, crackers, and chips are not a kind gesture of the owner as you might think. The real reason for such complimentary snacks is to make you feel thirsty. After eating several of those salty snacks, you’ll want to order more drinks, bringing a bigger profit to the owner of the café.

TIMESTAMPS:
Saving money on fresh fruit 0:47
Cozy tables in restaurants 1:21
Tricky dish arrangements 1:48
Saving money on expensive products 2:49
Unusual names for dishes 3:20
Reduced portions and small plates 4:09
Special buffet arrangements 4:39
Photos of dishes and the absence of currency symbols 5:07
“Fish Monday” 5:40
Free snacks 6:08
The decoy effect 6:35
Specially selected music 7:06
2 portion sizes 7:49
Muffled light 8:39
Friendly waiters 9:01

#restauranttricks #waitertricks #restaurantsecrets

SUMMARY:
- Bartenders often save on fruits, not because they lack these products but from simple laziness.
- Almost all restaurants are interested in having as many cozy and secluded spots for their patrons as possible. You are likely to spend more time at a comfortable table — which means that you’ll order more.
- Clients choose dishes located in the middle of the menu page more often. That’s why the owners of catering businesses indicate expensive, more profitable dishes in this space.
- David Kincheloe, president of the Association of National Restaurant Consultants, says that patrons most often get the minimum amount of expensive ingredients in their dishes, but their presence is still indicated on the menu.
- Playing with dish names also works well on diners. Marketers spend a good deal of time inventing names and descriptions for the dishes on a menu.
- Those who work in the catering sphere say that the idea of reducing portions came from retail. For example, you often see packages of 1.75 lb instead of 2 lb.
- According to restaurant menu specialist Gregg Rapp, using photos and illustrations of dishes increases sales by 3 times when it’s the only image on a page.
- Most restaurants order fresh fish on Tuesdays and Thursdays. That’s why fish very often becomes the dish of the day on Mondays — because they need to sell it before it expires.
- When you look at the wine card, you’ll most likely skip the most expensive wine. However, you won’t go for the cheapest either so as not to look cheap.
- Expensive restaurants choose classical music, which encourages visitors to spend more because it makes them feel richer.
- Lighting can influence the speed at which people eat. Expensive restaurants usually prefer soft lighting in their halls so that their visitors can relax.
- Thanks to friendly employees, visitors spend more time in restaurants and leave good tips.

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[BRIGHTSIDEOFFICIAL]

Hey Bright Siders! Which do you prefer, restaurant food or street food?

[godlove]

The menus without the prices on them is the most annoying thing ever!😳

[BRIGHTSIDEOFFICIAL]

TIMESTAMPS:
Saving money on fresh fruit 0:47
Cozy tables in restaurants 1:21
Tricky dish arrangements 1:48
Saving money on expensive products 2:49
Unusual names for dishes 3:20
Reduced portions and small plates 4:09
Special buffet arrangements 4:39
Photos of dishes and the absence of currency symbols 5:07
“Fish Monday” 5:40
Free snacks 6:08
The decoy effect 6:35
Specially selected music 7:06
2 portion sizes 7:49
Muffled light 8:39
Friendly waiters 9:01

[SHAMOYA]

Am I the only one who thought – from the thumbnail – that restaurants would make portions bigger for the people on the corner tables because people are more likely to order something they see at someone’s table and people coming in always walk by the corner tables when they come into a restaurant. This may have made more sense in my head but now I feel like it doesn’t lol

[sarabraun]

So moral of the story is buy a frozen pizza a 6dollar bottle of wine and go home

[kurdishzombie]

Can you do a video on tricks you use to makes us watch your videos? 😂

[devsaki]

1 Trick used by bright side: start a video title with a number, such as, 7 tricks used, 15 reasons why, 12 truths about...

[patsycav]

I ordered a lunch platter for my young daughter, but she was upset when it was delivered to our table and there was no parsley on top of the sandwich, like the picture on the menu. It was hilarious, but I agreed with her...that's false advertising, when there's parsley on the plate and they bring you a plate without it. I'll never forget that day...one of my fondest memories. It's the little things that you never forget..but they are usually the most fondly remembered.

[sieunpark]

Up-mood background sounds are most exciting in the restaurant. Even the sounds outside of the restaurant enough encourages many people to go in!

[shraddha]

I like Street food more than high class restaurants..

[SamueldeChampagne]

A relaxing atmosphere and friendly, attentive staff. Unscrupulous.

[brendadrew]

Most homemade meals made with organic ingredients are healthier and not "man handled" by as many people. Used to eat out all the time from the cheapest places to expensive places. Now I only eat out once in awhile. IF I happen to like the menu of a favorite place to eat and the menu is available to take home, I get ideas from that and I make the same dishes at home! Saves money! And I use smaller plates/bowls at home, old Weight Watchers trick! Saves calories! Learn to outsmart restaurants! Thanks for sharing tips!

[dominiqueritchey]

Honestly, if they didn't do the friendly waiter and good atmosphere, I wouldn't go. Like most people probably.

[ysel]

Recent experience: waiter continually asking if the food was good. Eventually I replied that there was too much (1cm in the bowl) dressing on the salad. He returned to the kitchen, only to come back & say "That's the way we do it here". Well - that told me didn't it? Lesson to learn: let me dress my own salad: unless your tastebuds are superior to mine. Alternatively, don't keep asking 'how marvellous everything is' if you do not want an unexpected answer.

[malpaul]

@ BRIGHT SIDE The reason that small portions cost more than you'd expect is because the labour involved is the same as making a large portion. In a half size dish - although you might have half the amount of actual food on the plate it still costs the restaurant the same in wages (for cooking, prep, serving, washing-up, etc). And you still have to factor in rent, insurance, other pertinent products (eg dish washing powders and soaps, toiletries, etc). And then there's also other services like gas, water, electricity, cleaning out the grease-trap, rubbish removal. And don't forget basic ambience such as cooling and heating. There are so many expenses which are factored into the price of that dish that are not halved just because you might want a small serve.

[TexasLadyS]

My son once came home from a date with a bottle of wine that they really enjoyed. He paid $30 for it. I pulled the same wine out of my wine rack but I only paid $6 for mine at the grocery store. He learned a valuable lesson: get the name of the wine and buy it elsewhere!

[willowlee]

As a hotelier, I really don't see them as tricks. I see them as strategies.

[TheJonesFamily]

Who loves watching BRIGHT SIDE!?!
❤️💚💜💚❤️

[abigaildollman]

as a person that works at a restaurant, i can assure that any of these facts rarely happen 😹

[gummieworms]

8:32 That looks so delicious😋. I'm going to study this pic so I can make it😉