Amica Insurance | More Human

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As our world pushes us all to be more efficient, we believe that taking the time to be empathetic is more important than ever.

Amica Insurance

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I saw this commercial on IG and it struck my soul. Now I find myself just watching it when I need to feel good and to restore my faith in humanity.

queenofthecrossroads

I just woke up. I picked up my phone to browse Youtube before starting my day. I typically turn the commercials as soon as the app allows it, but this clip held my attention. Then at the end, I sobbed. In fact, tears are still streaming down my face as I write this comment. I just want to send love out there to everyone who feels isolated and unseen. 😢❤️🙏

theresagaignard

Beautifully written, directed, shot, and edited. Powerful.

paulboyer

In tears! Was about to workout & now I'm crying. The world needs this streamed every where right well done

yolandamaupin

Like most others, this ad popped up while I was looking at another video but wow. That empty train station shot stopped me dead in my tracks. This was shot and edited wonderfully. I prefer the no voice over version because the message is that much louder. Great job, Amica team. 🙌🏾🙌🏾

visualsbyj.mckenzie

That...was one of the best commercials I ever seen.

ChimneyCocoaPuffs

To Amica’s marketing team. Well done on this one

AdamLock

I HAD TO FIND THIS!! I love this. God is love and those who love God must be loving. Empathy is gone from the world so as believers we have a unique opportunity to continue to practice what Jesus taught which is to serve and love others.

GodsChosenMekAmoR

Yall should release the background nusic as a stand alone track, its very beautiful and helps make the commercial

TheDemonofallMusic

I have never “felt something” from an ad before or felt driven to leave a comment on an ad but this ad hits deep. More companies need to shift back to human contact and interaction, we need this to maintain our sense of humanity.

Great job on this meaningful ad Amica! Definitely swayed me to rethink my insurance provider

jacquelinelanner

AMAZING!! just shared with my kiddos. Powerful!! Must be seen by all. Thanks AMICA

esthern

This is an AMAZING commercial!!! What a complex statement

trueliberty

I just went through the pain the a$$ of signing in to Google so I could comment. This commercial touched me so deeply. Whoever came up with this idea and your whole marketing team, they deserve a raise, and I'm def going to look up this dang insurance I've never heard of. Kudos, b/c this commercial was amazing.

inaruinaruinaru