How My Dumb Mobile Game Got 400k Downloads

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Here's the strategy I used to get over 400k iOS installs for my mobile game Frantic Architect. It's a hypercasual game that I developed in Unity.

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I’m not watching the video, the video is watching me

xDevelopers
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He stares at us like he stares at his code, trying to find that missing ";".

londongrace
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just had a man stare into my soul for 13 minutes

siddyy
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You don't see him blink because you blink at the same time as him.

victoryfile
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"I made the game so that i could make this video 7 years later and make money" 😂

natewrite
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"I make the game, so that I can make this youtube video and make money from that " LMAO!!!!

feichen
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Video: interesting insight into the gaming industry.
Comments: his eyes are staring into my soul!

suncu
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7 years later: "How my dumb Youtube video got 400'000 views"

du
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"Maybe I see an ad for a more hard-core game, - like Angry Birds."

SuperQuwertz
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For me as a coding beginner hyper casual games are a good way to at least finish something, while improving my skills.

danielschulz
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How the hell did you hypnotize me during this video? Damn you!!!!

timmy
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Man this was one of the most meaningful and smart videos i have ever watched. Beautifully timed too as i'm trying to build my first game as one i would actually buy and play. Subscribed and liked instantly. Thank you.

DaniRaces
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I want a girlfriend who can look at me like he does

II-gjjw
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This guy looks like he could be google techleads shorter cousin.

Will-ztxz
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someone give that man his money, he is angry and we can tell

saadlulu
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isn't it ironic, that people hate when their jobs are mindless and repetitive, but love when the games that they play are?

michalbotor
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Dude, I know its a couple years late but this was so freaking motivational. I put months into my game and was about to give up on development because I just thought no one would want to play it. but your words hit deep especially at the end. I decided to keep it up and finish it. Thank you man!

damonseaborne
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"Not sure what the moral of the story is"
>Makes a pretty clear moral of the story ending.
Enjoyed the video, great look into the inner workings of these little "play once and forget about it" games.

KujarPlayer
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Don't
.
.
.
Don't look into his eyes

SurajkumarMundra
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“I made the game so that I could make this YouTube video and make money seven years later” 😂😂😂😂 I love the logic there bro

inklifedayli