Walt Disney Company's Vision: Threats and Opportunities - Essay Example

📝 Essay description: The mission of Walt Disney is to provide entertainment services to its customers through advertisement and good hospitality. Understanding external environment surrounding any business is paramount for its success. The external analysis involves knowing your customers, competitors, technology, pricing influences, laws, suppliers, partners, lifestyle and work style changes, regulation and the macro-economy in the market.

ℹ️ Subjects: Mission & Vision
ℹ️ Words: 830
ℹ️ Pages: 4
ℹ️ Language: 🇺🇸 English

📚 Reference list:
Hardon, L. (1996). Entertainment and the entertainment industry: Forecasting the future of multimedia. Edinburgh: University of Edinbugh.
Middleton, J. (2010). Strategic management: PEST Analysis. Web.
Porter, M. (2006). Swot analysis: looking outside for threats and opportunities. Boston: Harvard Business School Publishing.
Stearns, B. (2006). Entertainment industry: The long tail, equity research. Bear: Stearns and Co. Inc.
Walt, D. (2011). Annual reports: FY 2011. Web.