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This Bill Gates-Backed Start-Up Keeps Avocados Ripe
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Apeel Sciences, whose VC backers include Andreessen Horowitz and Bill Gates, has patented an all-natural, virtually invisible coating that fortifies the peel of fruits and veggies to keep them fresher and can double their shelf life.
As a PhD candidate in materials science at UC Santa Barbara, James Rogers used to think a lot about food waste. But when he told his mom he wanted to apply his training in polymer physics to the produce industry, she dismissed the idea.
"She said, 'it sounds really nice, but you don't know anything about fruits and vegetables," says Rogers, laughing. He didn't listen to the warning, though.
Instead, Rogers founded Apeel Sciences, a 2018 CNBC Disruptor, backed by Andreessen Horowitz and Bill Gates, among others.
The premise of the company is simple: to reduce food waste by extending the shelf life of fruits and vegetables. But the science to do it is complex.
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This Bill Gates-Backed Start-Up Keeps Avocados Ripe | CNBC
As a PhD candidate in materials science at UC Santa Barbara, James Rogers used to think a lot about food waste. But when he told his mom he wanted to apply his training in polymer physics to the produce industry, she dismissed the idea.
"She said, 'it sounds really nice, but you don't know anything about fruits and vegetables," says Rogers, laughing. He didn't listen to the warning, though.
Instead, Rogers founded Apeel Sciences, a 2018 CNBC Disruptor, backed by Andreessen Horowitz and Bill Gates, among others.
The premise of the company is simple: to reduce food waste by extending the shelf life of fruits and vegetables. But the science to do it is complex.
About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.
Connect with CNBC News Online
This Bill Gates-Backed Start-Up Keeps Avocados Ripe | CNBC
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