Advanced CRO Techniques To Boost Conversions | Talks That Convert Ep. 6

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💰 We turn your clicks into customers and increase your profits
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In this episode, we're joined by Chris Marsh, a veteran CRO consultant with over a decade of hands-on experience in UX and data-driven marketing.

Chris takes us on his journey from agency work to freelance success while breaking down the intricacies of CRO.

We explore:

- Identifying the right time to implement CRO in your business

- Techniques for gaining support from hesitant stakeholders

- Typical CRO pitfalls and how to avoid them

- Strategies to boost your e-commerce conversion rates

- The vital importance of user research in CRO

- Best practices for presenting test results to your team

- The future of CRO, including potential AI applications

This episode is rich with practical advice, real-world examples, and actionable strategies.

Regardless of your experience level with CRO, you'll discover valuable insights to improve your conversion rates.

We hope you enjoy the episode.

🎧 Listen on Spotify:

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