Ceramic Coating Your Car? EXPOSING THE SCAM!

If you are purchasing a new car or have just bought a new car, then no doubt you have been offered Ceramic Coating! Well if you haven't yet had your car ceramic coated then STOP! It's a SCAM and in this video I'm going to tell you why.

#ceramiccoating #newcar

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[MrDominicharrison]

Ceramic coatings are not the scam

Electric cars are a scam

[roytyler]

Dealership paint and interior protection are a waste of your money (and I’ve worked in Dealerships for 35yrs) the car is not correctly prepared and is normally applied by someone that has little or no clue.

A correct ceramic coating with cost £800 - £1500 depending on the amount of preparation required.


Why do it any? ….. paint for many years has been water based, rather than the older oil based paints.
Better for the environment, however not a durable.

However you need to wash your car correctly and not take it to your local car wash. If you do you just wasted hundreds of pounds, as after a few washes (chemicals used) you have no protection.

[DjNikGnashers]

As somebody who actually worked in dealerships for many years, and am also an ex-valeter and hobby detailer, I think I have enough experience to give a credible opinion.
Trade quality ceramic coating products are better (longer lasting) than consumer quality.
Dealerships charge you over & above the actual realistic cost of ANYTHING. The main upsells on new cars are mats, and you can always get the same quality as OE mats, from an OEM product, for half the price. Ceramic coatings are the same, you can buy trade quality ceramic coating products for half the price of dealership offerings, and it will be exactly the same quality.
It's not a 'scam', as such, you are paying for a product that will be applied at the dealership, so it's convenience, rather than having to take it somewhere else.
Also, this valeter talking about how easy it is to prep a new car for ceramic coatings, lol. If you could see the absolute state of some brand new cars that get delivered to dealerships, they do not arrive super shiny and perfect. Most of them have been sat at the docks for months, (just using Hyundai as an example as I worked for 4 years there), covered in birdshit, covered in jet fuel as the docks are under a flight path, and often covered in minor swirls from dust.
The prep needed is hard work. The dock workers often use 1 car as a taxi, to transport 3 others up/down the dock to fetch cars all day, so 1 in 4 cars is usually muddy as hell inside, and the paint even more abused.
A used car is often a lot cleaner and easier to prep, if the owner has kept the car clean constantly.
And, no ceramic coating is perfect, many owners get their car ceramic coated then take it to the Eastern European hand car wash once a month, where it is covered in strong caustic TFR, and that eats away at the ceramic, causing it to be eroded a lot faster.
Learn to wash and detail your car properly, yourself, and that will save you money and get you the best results.
A good quality wax, can last 8-10 months, something like Fusso Coat Soft99, and is only £30 ish for a tub, and that will last you 5 years.
That will be just as good in almost every way as a ceramic coat, and actually look shinier, and bead water better.
One last point, you are trusting this valeter, who thinks the modern water-based paint is soft and as such the paintwork needs ceramic coating, to sell his OWN service and product (Diamond Brite is not a great product).
Does this melon not understand that there is a solvent based CLEAR COAT on top of the paint, which is much harder, and that is where all of the swirls are sat in.

[tittumsmcsprinkles]

I would have worded that differently. It sounds like ALL ceramic coating is a scam but in reality it's just dealers being dealers and upcharging EVERYTHING.

[ANGRY-VELO]

Some of the comments are quite harsh. I watched the vlog whilst reading some of them and I don’t agree with the constructive ones. You have informed me about something I didn’t know. Water based paints are better for the environment but not for your car. Thanks for the info it’s much appreciated

[whitegoodman]

Anything dealer installed is a scam..there "ceramic coatings" are useless spray wax or spray sealants. They are not coatings, they will last a few weeks max and dealers know nothing about coatings or detailing in general, they have fckd up far more cars then they helped. They also outright lie to customers saying it protects it from uv damage and scratches, blah blah blah..stay far away from stealerships if you want any quality work done.

[robbie]

I’ve had two cars ceramic coated by trusted professional detailers and the gloss of the paint afterwards is fabulous, dirt is much easier to remove when washing and the effect remains for many years without the need for further regular protection like waxing. However it doesn’t protect against bird lime etching which was a major disappointment. The cost of treatment is considerable and my wife and I have both changed our cars in the last three months and have decided not to ceramic coat this time. The cars are washed regularly (not at a car wash) and applying a good quality wax two or three times a year isn’t for us onerous.

I do agree that buying ceramic treatment when purchasing a new car at a dealership is to be avoided mainly because the people applying it will usually be untrained and the all important preparation poorly done, if at all. Dealers push this plus other products like GAP insurance, wheel and tyre damage cover etc because the profit margin for them is very high and the sales people will carry a target to sell them.

[christophercroucher]

It’s not a scam, it’s just an over charge

[Bikeaddict]

Anything a dealer has to push so hard during a sale is bound to be a scam . Dealers never change

[stevo]

All new cars use water based paints. The paint is protected by lacquer. Which nowadays protects cars from colour fading, especially red cars which use to fade because there was no lacquer protecting the paint. So when you ceramic coat a car, you are not coating the paint, you are coating the lacquer.

[johnmcgill]

Hi Lee. I have never heard .such a load of DO DAR in my life, water base paint is NO softer than solvent based paint.The factory applied lacquer is not water based only the basecoat and the
primer surfacer are waterbased. All of which are baked at 220c apart from the plastic parts. The water based products only have a small amount of water in them to lower the emissions when
the products are being applied [VOC's] Once the car is baked and has cooled to ambient temperature the water base product is as hard as solvent based product.

[stevensofroniou]

It is THE biggest rip off of the last decade I fell for this on my BMW M2 Competition and it was advised to me by the dealer almost to the point of being essential and I later found out the dealers salesman get a commission for every car booked in for ceramic coating . When I picked my car up I was happier with my local car wash and had to pay nearly 1, 000 euros for detailing my brand new cars paint .

[davidadams]

I'm a bit old in the tooth and still use turtle wax. Water beads off just like ceramic. Costs about £15. Ok I have to re polish every 3 to 4 months but the bottle I buy does the whole car 3 times.

[LoremIpsum]

Ceramic coating? I only see the true colour of my car every year or two when I wash it... so, this isn't worth the bother for me with a 2008 Ford Focu (the 's' fell off years ago).

[philf]

I tried the so called Ceramic coating offerings on ebay some years ago . My verdict ...a lod of overpriced crap. I get far better results using Turtle wax Flex Wax, Hybrid ceramic wax or even their wax it wet ! The Flexwax holds up better and on.y use it every few washes . Keeps car looking great with a deep shine and dirt cleans off easily. And car even feels waxy. Any car that is detailed well and then protected with FlexWax or the Hybrid ceram wax fro TW will stay just as good looking at a fraction of the cost. But thats just my opinion.

[bcdave]

You need to dump that Porche and get a Hillman Minx or Austin Cambridge -- something with some character!!

[RonaldRenner-przd]

It’s a scam at a dealer! They mostly put a spray “ceramic” on and sell you an insurance policy. True pro installed ceramic is not a scam and protects your car for years!

[jjones]

Also, Diamond Brite is an absolute disgrace of a product. Anything like that which needs a conserver.. is nonsense. If you ask a dealer how they applied it in the first place, you will quickly realise, its doomed to fail.

[steventhoseby]

NEVER get a dealer installed coating, it's like asking a Macdonald's employee to make Creme Brulee!

[davidpickard]

I always tell the sales person that if the standard paint is so rubbish I don't want the car. 😊