How to Use Local Campaigns in Google Ads

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Use Google Ads Local campaigns to show your businesses to local searchers on YouTube, Search, Maps and Display, all in this one, easy to use campaign!

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One important point about Local Campaigns... make sure you pay special attention to Settings -> Campaign optimization -> Manage your conversion values ... then, of the "Google hosted" Local actions (including "Clicks to call") it is very important you identify what each of those actions are worth as a conversion to your business.

anthonyziebell
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Thanks for this video. I recommend people watch and listen closely, as a few good tips are given out which really helped my local campaign along!

anthonyziebell
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Hi! First of all, thanks for the video (I'm marathoning the channel!). Just a question: do you recommend putting all stores in the same campaign or making one for each? Because in the second option it would be possible to put the headlines, descriptions, images and videos specific to each store. I imagine that, for example, if the person sees the region in which they live in the texts, the ad would be much more attractive! Oh, and just to give you some context: I work in a large company with several stores and a large scale of investment in ads.

matheusborghi
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For one gmb only. Do you think is worth? Or In this case is better to keep the traditional search? Thanks in Advance

gddutra
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You're A GREAT PATIENT TRAINER. Hope you are having a happy and a healthy holiday season. $20 is the average budget for "a beginner?"

dagoddjinnmagik
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Hi John, what if the local business does not have a website? can i still the local ads for them?

nomadicadi
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Thanks for the video! Can we have a local campaign for a GMB profile that has a hidden address? Will the Local Campaign display the verification address?

fashioninteriorsoc
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Hey John, I understand that we can't set up keywords in local campaigns. so do we have to update the GMB listing description with the Keywords that we wanna show up for?

suneeshaarora
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Thanks for sharing this video!! Do you know if there is a way to schedule these ads? Let's say from 9am to 1pm.

I am not able to find these settings in local campaign. Thank you

dropitaly
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Hi John is there a way to put your ads in every single country. Meaning setting it to the whole world is this possible.

Imaan-xbus
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thks for the video, i hope u can make a video with the new tool call 'PERFORMANCE MAX' on local store too, cause it confuse me a little bit ... thks

rentadesillasymesas
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How to link google my business to google ads and how to create conversion actions for this campaign?

nehalahmedkhan.official.
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i was always interested in local ads. But don't see many doing it or examples online. Thanks. I love the "maps" ads, I know G sometimes showed ads for competitors on other businesses gmb. I think that was the local ads. Still unsure how the local ads work exactly, do the maps ad show when people search for keywords related to your business and look on maps or randomly to people that might be your audience.. If you run display and video, will this target the same people.. a lot of ambiguity with these campaigns

bigmoney
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Hey John, Doesn't seem like the agency (ie me) really does much after these are live. Thoughts?

DaveFogel
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Your video and your sharing about Local campaign is very detailed and helpful. Thank you!

vihongngo
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Didn't really hear any info regarding targeting this campaign... Any advice from your side? Thanks

sergeradevich
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Hey John, great content as always. I'm running into an interesting issue where my ads are not showing b/c "the search location doesn't match the campaign's location targeting settings." I'm running the ads in 3 counties in southern Maryland. I have targeted those 3 counties. I have excluded all other counties and have made sure that the location options are set correctly for targeting. So I'm not sure why I'm getting this message. Have you seen this before? Any reason why this may be happening?

matthews.
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Can I setup ad schedule with this type of campaign?

cyroseona
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Another great presentation John and a campaign type that is very underutilised. It's also a great way to offer value by setting up their GMB for those that don't have them.

sociallyfound-googleadvert
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So, you don't recommend making an audience for this type of campaign? Also, we would like to get more traction in the search Mapbox for this type of ad - is there any way for us to optimize for this?

jeffwarcholik