The Ben & Tony Podcast Episode 19 - Ian Crocombe

Ian Crocombe: Witnessing Digital Advertising and Media Evolve, Creative Storytelling, and The Grit In The Oyster That Makes The Pearl

Ian is the founder of Deft, a culture and commerce advisory company that helps scale up DTC and traditional retailers grow their ecommerce businesses. Ian previously worked at Facebook and Instagram advising the world’s fastest growing brands on how to get the most from their in-house teams.

Ian was the former Director of Facebook Creative Shop for Global Clients, where he led a globally distributed in-house team of Creatives and Strategists working with brands like Adidas, L’Oreal and VW. Prior to this, Ian was VP of Innovation at American Express and held senior strategy roles at various digital agencies including AKQA, M&C Saatchi, and Possible.

Ian is also on the audience board of the Victoria and Albert Museum and the executive board of Creative Equals.