Stereotypes About Russia. Top 12. 'Real Russia' ep.67

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We have started "Real Russia" because we wanted to show the real Russian life all over the world and to kill so many silly and outdated stereotypes about our country.

However, we never listed that stereotypes in our video and never tried to proove this or that concrete stereotype is the truth or not.

But recently we wrote such a list of twelve most popular stereotypes about Russia as a result of our brainstorm regarding how can we create an effective trailer for "Real Russia" channel.

We want to increase the popularity of our videoblog and to get more views/subscribers thankful to promoting our trailer in pre-roll video ads on YouTube (this is video ads that play before the video on YouTube, that ones you can skip in 5 seconds after start).

We analized the most popular and effective trailers on YouTube from such channels like Vice, TheGraveYardGirl, TheFineBros, SoulPancake and others. After detailed learning we have found TOP 3 things to make your trailer successful:

1. Catchy beginning.

You have to remember that people can skip your ad already in 5 seconds after it's started. So you have only 5 seconds to capture people's attention. 5 seconds!

2. Short but clear description what is your channel about under the best fragments of your videos.

In trailer no need saying what a great person you are, say what is your channel about. Short and clear! Make it on the background of dynamic video intro of the best cuts from your videos.

3. Call to Action!

If you think that all people really knows how to watch your channel after watching trailer you're WRONG! So make call to action! Explain what exactly need to do to watch your channel! For example, click here to watch our channel NOW.

You know, not everyone even knows that if you'll click in any place of the video ad you will be directed to the target webpage of an advertiser.

So use this three keys for making your trailer and you're really get all chances to make it successful.

We really wants to make a trailer which might will be super showy but catchy. We need to create the trailer people will want to watch and more than that will want to click on it that to get on our channel. Only this way we'll return our money investment in pre-roll video ads!

Based on these 3 keys for creating successful trailer and playing on stereotypes of Russia we thinked up scenario for a trailer where Sergey Baklykov starts with saying: "I am a Communist, I wear shapka-ushanka, I play balalaika but yesterday I broke it because I was drunk. You know, the winter here is all over the year and we have to warm up somehow, so we drink Russian Vodka like a water. And, of course, it happens right new the statue of our hero - the Founder of Communism, Vladimir Lenin". Then explanation these are just a stereotypes about Russia and in we kill them in "Real Russia"!

We'll upload this trailer as soon as it will be done!

In the final TOP-12 Stereotypes:

1. All Russians are drunkards
2. All Russian men not only alcoholics but also beats their wives
3. All Russians are Communists
4. Lenin is Russian national hero
5. Winter is all over the year in Russia
6. All Russians weak ushanka
7. All Russians play balalaika
8. White bears are riding on a motorcycle or bicycle in the streets of Russia.
9. Russian mafia is everywhere
10. Nuclear reactor is in every Russian home.
11. Iron Curtain is still in Russia and Russians can't travel abroad.
12. We'll be sent to the labor camp in Siberia for a bad words about Russian President Putin.

Please, let us know, what yet stereotypes of Russia you know....
#russia #stereotypes #russian
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In Canada, we drink maple syrup straight from the bottle sitting in our igloos while kids are outside playing hockey with moose.

bobo
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I wish the "bears riding bycicles everywhere" was a true information...  Now I'm sad... :(

ANFeuerstahl
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Sergey you make some very enjoyable and educational videos on Russia. I was in Russia in 1987 as a college student on tour in St.Petersburg and Moscow and Russia has really changed dramatically! I am happy to see all the wonderful improvements and freedoms. I look forward to going back to Russia to see for myself!

TheEdwardrommel
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When I was in Russia, I saw that every Russian is beautiful or handsome, very smart, and they all have a sharp sense of humor.  Stereotypes? No, observation!

MikeOfKorea
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#13.) Just about every other guy is named Sergey. ;) Just kidding... love you guys!

jwjxx
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Сергей и Сергей, вы оба - большие молодцы! Спасибо огромное за этот блог! С удовольствием посмотрела ваши позитивные и ироничные ролики. Для нас все это естественно, а для иностранцев - настоящее откровение. Считаю, что это важно - развеивать демонические стереотипы о русских. И вы успешно с этим справляетесь. Так держать, ребята!

jesomino
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I'm glad that all your videoblogs are getting rid of the stereotypes about Russia. Every single videoblog is a gem and gives us so much insight into your country. Fantastic.

trevorjones
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OMG. I never heard the "nuclear reactor in every home" stereotype! that's hilarious! Love your channel.

FGuilt
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They are horrible drivers.
Their women are gorgious, but suddenly become fat and ugly when over 30, who are all named Tatjana, Anastasia, Natalya and Anna..
Their men are heavy boned and strong and live to be at least 90 if they donot become alcoholics, who are all named Iwan, Pjotr, Igor and Boris..
They play chess.
They are good singers.
Their cars are built like trucks, their trucks are built like tractors, and their tractors are built like tanks.
They eat tuns of blini's with sour cream.
Their roads are 200 mile long death traps.
Their railroads still work on steam and diesel.
Their plains crash.
Their toilets are bio hazards.
They all have a pig and a couple of geese.
They are very good improvisors, but lousy organizers.
And they are tough, mean and bad ass soldiers.

waltertaljaard
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I have three words : I LOVE REALRUSSIA !!
Peace and Love to all my russian friends, my russian friends in New York city ... profesionals, smarts, funnies and friendlies ...good people ...
Sergey & Sergey ...my admiration, respect and love to you guys !!

MacAguilar
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Russians are good looking that's all that matters : )

newyorkcat
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Very good!
But bears riding bicycles and motorcycles is true, isn't it?
haha
kidding

Man, congrats for the channel.
My wife watches you every week, so I started to watch too, just because of our curiosity and desire to travel to Russia to know your contry and culture.

Keep rocking guys!

Good job!

rodrigomatos
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I love your channel! It's great! I've been to Russia and I loved it. I found most people to be very welcoming and polite. I look forward to seeing more videos. Both Sergeis are awesome!👍🏽👍🏽

joshs
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funny how every Country (also Switzerland) is classified by Stereotypes, than again every Country has its own culture and lifestyle that makes it unique =)

Mad
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You guys are too too good!  Real eye openers. Any stereotypes I had about Russia are pretty much blown away. Your realrussiablog is a wonderful project.  I'm sure I speak for a lot of us when I say we're always looking forward to see what direction you're going to take us next.  The Russian scene looks like a lot of fun. Me personally, I love you guys.  

AlleyOopOop
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One stereotype that I've heard a few times is that every Russian man is called Ivan or Vladimir lol. Oh and btw that Ushanka looks really cool, I'm getting one for Christmas this year. :P

jonass
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Because of you I had to go to Ebay and got me an ushanka coming from the Russian Federation, it looks just like your.

rayochapin
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Wow, I can't believe how honest you were with this video. You said exactly what you were doing, why, that you were looking for profit, and even gave tips on making a good ad. I give you much respect as I have a quite small YouTube channel (not this one), and can learn from you.

francopellegrin
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Omg, i laughed so hard at these stereotypes XDDD

Here's one for you: All Russians eat caviar every single day, for every single meal. and wash it down with vodka. XD

sapphirecamui
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Best Russian Channel without a doubt. No other channel does what you do, respect to you guys.
From Cyprus with love.

emiliosgregoriou