What is Inbound Marketing? The New Digital Marketing

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Inbound is a business philosophy based around helping people. It encourages a humanistic and personable approach to business which helps brands create meaningful relationships with strangers, prospects, or customers.

This means that inbound businesses are extremely customer-centric – they take special care in understanding their customer's needs and values, and actively seek means of helping them out.

Watch this video to find inbound marketing fundamentals and ways you can incorporate Inbound into your own marketing practices.

QUICK VIEW GUIDE:

0:00 Start
0:36 What is inbound?
1:04 What does an Inbound approach look like?
1:10 The Flywheel Approach
1:15 The Attract Stage
2:04 The Engage Stage
2:34 The Delight Stage

#marketing #digitalmarketing #inboundmarketing

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How have you found inbound has changed your strategy? Let us know!

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