The Official Shopify Tutorial: Set Up Your Store the Right Way

In this Shopify tutorial, we will show you everything you need to know to build a Shopify store from start to finish.

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Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It’s the leading commerce platform designed for a business of any size. Whether you’re selling online, on social media, or in person, Shopify has you covered on every base. With Shopify you can sell physical and digital products. You can sell services, memberships, ticketed events, rentals and even classes and lessons.

So, wondering how to set up a Shopify store? In this Shopify tutorial for beginners, we will take you through step by step on how to create a Shopify store. By the end of this video you will be ready to launch your new business in no time.

Here is what we’ll cover in this video:
00:00 Introduction
01:42 Ways to Sell with Shopify
02:03 Shopify Help Resources
02:47 Shopify Plans and Pricing
04:06 How to Create a Shopify Account
05:13 Setting Up Your Shopify Store
08:07 Choosing a Theme
10:05 Editing the Look and Feel
14:34 How to Add Products to Shopify
22:52 Organizing Your Products into Collections
26:31 Adding Pages
27:47 Organizing Your Menus
29:44 Starting a Blog
32:07 How to Set Up Legal Pages
33:41 Setting Up Legal Documents
35:59 Update Your Metadata
36:49 Checking Your Store Speed
38:40 Setting Up Your Store Email
41:08 Payment Setup 101
45:26 How Do Sales Taxes Work?
47:51 Getting Your Shipping Set Up
55:46 Shipping Labels 101
1:01:10 Managing Your Orders
1:02:40 Fulfilling Your Orders
1:04:03 Customer Management
1:05:22 Setting Up Your Online Customer Service Strategy
1:07:16 Creating Discount Codes
1:08:53 Shopify Apps
1:11:32 SEO
1:14:07 Launching Your Store

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[MiguelAngel-jpxo]

Amazing video. Great work. I’m glad I found this channel. I got my subscription.

[tesianata]

Omg I have been watching so many videos of people talking about how they opened their Shopify stores, but none has been as clear and insightful as you it helped me so much get things started. You are much appreciated. Continued blessings to you!

[ARBACHS]

I just listened the first 40 seconds of this video and got a super positive energy/feeling from you, just the way you talk is a single inspiration...

[learnwithshopify]

Hey guys, please note that the free trial is now 3 days, after which it will cost only 1$/month for the following 3 months!

[herbbradley]

This was the most helpful video I have seen yet. I wish I would have found this months ago, if I had my site would be up and running by now. I'm seriously considering just starting over from scratch.

[learnwithshopify]

Thanks for watching, Isabella! Glad you enjoyed it.

[learnwithshopify]

Hi LaiLa, you can find the link to all the resources mentioned in the video description. You may need to click the "Show More" link to see it. -Shay

[toxicreaction]

I love how you get into detail and teach me everything I need to know, please keep posting

[Taisha]

Excellent video. Thank you for clarifying and making this process easy to understand.

[Ronin_Noir]

Thank you so much!!! You are a Godsend!!! I’ve been trying to figure this out myself for almost a month.

[peter-radiantpipes]

10:00 mark. YES. I always try and make something perfect before going public. I’ve been paying $30 a month for 2 years while putting it off. Didn’t know about pausing until comments in here. I got my other stores open by accident and it helped so much because I would have waited for far longer and it just didn’t matter that much to start.

[IamMoett]

This was amazingly helpful and I feel super confident in getting my store set up now. Thank you!!

[FitMom]

I absolutely loved this tutorial. It hit all key points. As well as provided resources for additional. Please continue with these informational videos.🙏🏾🙌🏾

[moroccanabroad]

This is the first time I see your video
Oh my god you deserve millions of likes
Such a calm and clear talking and easy to understand.
Thank you much for your effort
New subscriber 😊💕

[mufaqkharjami]

Really great instructions. Soo helpful.
It would be more awesome if all the links in description are working. I wanted to download the checklist but i couldn’t. Please check if there is some problems with the links.

[connorcallahan]

This video is amazing and goes the in depth the perfect amount on all the right things. If you are looking where to start this video is great to have up on one screen and edit your account on the other monitor. Just make sure to pause becuase she covers a lot of great info.

[aralevonian]

The best Shopify video tutorial out there, Michelle you presented a clean and easy way of setting up and all with a smile, I am now going with Shopify, thanks (in Australia)

[wasupoli.]

Notice that many shopify features are only limited to the eligible countries. I would love to ask for an extension to this tutorial which guide stores located in Thailand other means (introducing apps/plug-ins available for stores in Thailand, etc.) to ultimately gain access to those missing features.

I believe that making such video extension wouldn't be difficult for Shopify considering its current size.

[peekslow]

This video is very helpful. I learn so much about Shopify store and I'm able to get started. THANK YOU SO MUCH!

[mtvsan]

Thank you Michelle for sharing this video. This is really helpful for me who is beginner.