How To Maximize Revenue with Marketing & Sales Alignment

According to Forrester, companies with high alignment between Marketing and Sales are 15% more profitable and grow 19% faster -- but sadly, friction between these two departments is a problem for countless companies. In order to maximize revenue across the entire company, alignment should be the primary driver of the org chart, particularly between Marketing and Sales.

Divvy’s Chief Revenue Officer, Sterling Snow, shares his remarkable strategies for maximizing business growth by tightening Marketing and Sales collaboration in this must-see episode of Club Revenue.