GDC 2013 - Understanding Your Players Using Near Real-time Data Analytics

Michael Manoochehri from Google and Luca Martinetti from Staq talk at the 2013 Game Developers Conference about data analytics for game developers. The volume of data generated by games can be immense and the insights invaluable. Learn how to analyse player behavior, virality, segment users, and understand retention in near real-time using //staq and Google BigQuery.