Why Do Creators Hate Adobe So Much?

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Adobe is one of those background companies that you never think about, but they’re extraordinarily profitable and strong. They’ve got an iron grip on the entire creative software market with everything from Photoshop and Lightroom to Premiere Pro and Animate. At first, the company seems pretty boring and uncontroversial, but a lot of creators actually hate Adobe with a passion. One of the biggest catalysts for this distaste was Adobe’s decision to switch to a subscription model from a licensing model several years ago. Not only did this make Adobe software significantly more expensive for most creators, but it allowed Adobe to slack off with updates and maintenance given that they would pull in revenue either way. To make things worse, it seems like Adobe is even exploring unethical options to increase their revenue. Ironically though, their internal business is the exact opposite. In fact, Adobe regularly ranks as one of the best employers in the world. So, why does Adobe have such a disparity between happy employees and angry customers? This video explains the main differences between Adobe’s customers and employees and how Adobe went so wrong with their customers.

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Timestamps:
0:00 - The Hate For Adobe
2:42 - Milking Customers
6:10 - Unethical Practices
9:30 - Employee Champion
11:44 - The State Of Adobe

Resources:

Disclaimer:
This video is not a solicitation or personal financial advice. All investing involves risk. Please do your own research.

[Biajuuu]

Remember kids, pirating adobe product is always morally correct 👍

[marbles]

Why does a software program have a termination fee?!? That's actually insane lol.

[davidphillips]

Years ago I paid about $500 for a license for Adobe’s web suite. I mainly just bought it for Photoshop. A couple of years later randomly one day my software stopped working and said it was an invalid license and that I needed to buy their subscription to continue using the product. After that happened I didn’t care about “doing it the right way” to support the company anymore so I just pirated software so I could continue using what I had already paid for.

[ZnidericPhotography]

The termination fee part is absolutely disgusting on their part. I use adobe with a student discount that they require me to renew every year. My discount ran out and they started charging me the regular subscription without notification. When i went to renew the subscription after noticing that i was charged full price, i found out i couldnt simply renew it. I had to cancel my subscription to renew my student discount. Lo and behold, there was the termination fee, a whopping 160€. Yes, 160 god damn euros. I skipped the phone thing entirely and was lucky that their twitter support employee was really generous in canceling my subscription for free given i was gonna restart it instantly but with a student discount. I was lucky. But a termination fee for a subscription? What? Why?

[SarimAshrafi]

Seriously, Adobe's subscription plans are ridiculously expensive.

[mubindidit]

The mindset of "Adobe is getting my creative things done" was the main barrier for me.
But once I get out of my comfort zone and invest only 1 week, stopped taking projects for 2 weeks...

I replaced
- premiere pro with Davinchi Resolve (Free)
- Illustrator with Affinity Designer 2 (One time fee)
- Photoshop with Affinity Photo 2 (One time fee)
- and switched to Figma (free) from Adobe XD long time ago.

Yeah, it was hard to replace the Adobe suite but to break the monopoly, I better choose the best alternatives. Now, I am fully Interagated with the new workflow.

[t.s.]

I was a loyal Adobe customer for over 20-years. Now I use DaVinci Resolve...and Adobe can take a long walk off a short pier!!!

[mawnkey]

I saw Adobe's pattern of behavior way back before they shifted over to a subscription model and abandoned them. I've never regretted my decision.

[SuperVGBoy]

I think the fact that nearly every college graphic design/art class only teaches with Adobe products' UI and interface in mind is also a contributing factor in why most people can't easily quit Adobe. Trying to follow along with lessons with an alternative program just isn't very simple to do.

[karlzhu]

You asked "why does Adobe have such a disparity between happy employees and angry customers?" To me it seems obvious. I worked at both a monopoly and a consultancy with competitors. The difference in stress level is so apparent. Being an employee of a monopoly is great - there's no competition and no pressure to improve your product and to provide great customer service. There is no disparity, it's a direct relationship: the customers are angry BECAUSE the employees are too comfortable not doing their jobs to a high standard.

[NelsonStJames]

Adobe used to be considerably pro-independent creator. As soon as they went to subscription rather than allowing the option to own your software, the writing was on the wall -- they didn't care about independent creators, or the hobbyist. At this point as solo and freelance creators we're all looking for an alternative to Adobe, and pretty much everything else that started off as pro-creator and became anti-creator as soon as the money got too good.

[DozerfleetProd]

Not invading privacy? They use spyware to find versions of their old software and delete or disable it, so they can force you to upgrade to their subscription model! That may not be as evil as what some companies do, but it's definitely one reason I started learning Affinity!

[brianh]

I began hating Adobe all the way back in 1994 when they acquired my favorite graphic design software company at the time - Aldus Corporation. Most people don't even remember Aldus, but they pioneered a large portion of the graphic tech that Adobe based their future success on. They were the makers of Pagemaker (first desktop publishing program), Photostyler (a competitor to Photoshop), After Effects (still the same name with Adobe), Intellidraw (Vector drawing - features merged with Illustrator), Freehand (vector drawing purchased by Macromedia), and many other graphic and pre-press software products. My hate for Adobe grew each time they devoured another competitor. When they eventually released Creative Cloud it was the culmination of their efforts to monopolize the graphic design business. I use Affinity products, Davinci, and anything else I can in order not to use Adobe.

[AugerHybrid]

Being more liked by employees than customers must be unique characteristic for company.

[DannyVdesign]

1:36 they're not collecting peoples data or violating their privacy
WELL THAT STATEMENT DIDN'T AGE WELL ADOBE

[dragoness]

5:54 there are cheaper of even free alternatives to Photoshop and Illustrator, and some that basically combine the two. For example, Krita can handle both raster and vector in the same file. It can also handle animations, although not as efficiently as programs that are specifically for animation (and yes there are alternative animation software too).

[maikeru]

Adobe is the worst example of a monopoly. Nice to see they treat their employees so well, but I still think their products are best to be pirated, or replaced with open source alternatives

[MrMagnaFarce]

I babysat for an Adobe employee at my church a couple times when I was a teenager. His kid spat on me. I think about that every time I think about Adobe software.

[kelandryyemrot]

There was a time when I wanted to learn to use photoshop. I ended up using GIMP instead because it was free. When I finally had my own money and could afford it, they had switched to this dumb subscription thing and I decided it wasn't worth learning. Although it could have been useful, I avoid subscription stuff. I hate all this subscription stuff nowadays. Unless you are required to have it for your job, it's not worth it. There are things I want to do that I can't do without photoshop, so I simply just give up on it or ask a friend who has photoshop to do it for me. It's less accessible to non-professionals. Plus, when I was younger (in the age of Myspace), it seemed half the people I new had photoshop. It was THE program to have if you liked editing photos or creating art. I don't know many people who use the program anymore. Even friends who used to gave up on it when it went to subscription. I think that's kind of sad.

[chrispy]

In many ways, the true question is "why does Adobe hate creators so much"